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City Chic is the leading global
plus size fashion destination for
sizes 14+. Comprising a portfolio
of over 100 stores – 87 stores in
Australia, 12 in New Zealand, 2 in
South Africa and 7 in the United
States. City Chic’s growth has
continued internationally into
department stores and the brand
is now stocked in 60 Nordstrom
stores. This has contributed to
City Chic’s exponential growth
online and in the social media
space, with over 100,000 social
media fans and a loyal database of
over 500,000 members.
The City Chic customer is a
confident fashion forward plus
size woman aged 18 – 35 who is
bold, sexy, glam and chic. She is
fun, fashionable and fearless with
a hectic lifestyle and a passion for
fashion. She is not defined by the
way she looks, but by the way she
feels and embraces her curves.
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