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Our

BRANDS

 Specialty Fashion Group (SFG) is the largest retailer       Specialty Fashion Group
    of women’s fashion in Australasia, making women         values the diverse workforce
       everywhere look good and feel great through six      that has contributed to our
                                                             ongoing success. We pride
  diverse brands that offer style and value. Our brands     ourselves in providing equal
         include Katies, Millers, City Chic, Crossroads,    opportunities, enabling our
                                                            people to build a rewarding
   Autograph and our newest addition, Rivers, which
       was acquired in 2013, broadening the Group’s            career in an inclusive
      footprint into value footwear and men’s clothing.      workplace that embraces
                                                             the richness of our diverse
    The Group has an international portfolio of 1,086
     stores and 7 ecommerce sites, and has one of the               community.
largest women’s customer communities in Australasia
   with over 8.6 million members, 4 million of whom

                               are contactable by email.

    SFG’s purpose is to be a global market leader that
changes the perception of fashion. Shifting perceptions

 is no easy task. It requires passion and determination
which is why we pride ourselves on hiring high calibre
individuals who possess positive attitudes and put our
customer at the heart of everything we do. As a global

  leader, our aim is to meet the needs of our customers
  at the same time as helping to inspire them through
  our ideas, trends and tastes. We also remain focused,

         listening closely to our customers so as to offer
   them the fashions they desire. This strong customer

           orientation has led to our continued growth.

   Stats    7                                               4M+          32.6M

003       Ecommerce                                           Email        Online
             Sites                                          Subscribers     Visits

          455K                                              8.6M         1,086

           Facebook                                          Members        Stores
          Followers
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