Page 11 - Charles town economic development strategic plan
P. 11

ATTACHMENT A - CHARLES TOWN ECONOMIC DEVELOPMENT STRATEGIC PLAN

                                                                STRATEGY MATRIX - 2014

                                         Provide dedicated page on website that highlights City s

                                         educated workforce, household income, low cost of living in

       Provide workforce, education      comparison to the Washington, D.C. and Baltimore

5.2.4  attainment and demographic data metropolitan areas; provides demographics to inform                City Staff  Medium  Mid
                                                                                                                      Medium  Mid
       on City of Charles Town website prospects interested in retail locations and/or starting a

                                         small business; define process to update data on annual

                                         basis Link to partner economic development websites

       Identify and showcase resources for List out technical assistance and resources available with

5.2.5  entrepreneurship and small        links to other websites and contact information to make          City Staff

       business development on City of individuals aware of support for small business

       Charles Town website              development and entrepreneurship.

5.2.6  Launch social media strategy for  Create twitter and Facebook account (e.g.                        City Staff  Medium  Mid
       Economic Development in Charles   @CharlesTown.It'sHere) on Charles Town economic
       Town                              development - links to City webpage, links to commercial
                                         and downtown business activities, events and tourist
                                         attractions, available sites/properties, entrepreneurship
                                         support, etc.; link with other City social media accounts (e.g.
                                         Discover Downtown Charles Town).
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