Page 5 - Books of the Month Feb 2022
P. 5
Creative economy entrepreneurs : from startup to
success : how entrepreneurs in the creative industries
are transforming the global economy
The creative economy has arrived and is big business. It has
become a hallmark of a prosperous and dynamic economy,
growing globally at 8-12% annually, it is poised to become the
driving force behind economic prosperity. The authors explore
and explain why creative industries entrepreneurs are uniquely
equipped to tackle a range of problems--including job creation,
youth engagement, and economic resilience
