Page 69 - FDI Alliance International Magazine. Spring 2021 Digital Interactive Issue
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by Covid travel restrictions and can’t be physically The leisure and travel arena is home to customer-
present in the market to execute.The answer and facing workers in hotels, restaurants, airports, In summary to our observations COVID-19
word you need to keep an eye on is Cosourcing. and entertainment venues. COVID-19 forced has accelerated three broad trends that may
most leisure venues to close in 2020 and airports reshape work after the pandemic recedes.
Co-sourcing is an approach through which and airlines to operate on a severely limited
organizations seek to mitigate risks and generate basis. In the longer term, the shift to remote work • Remote work and virtual meetings are
new value that can be converted to sustainable and related reduction in business travel, as well likely to continue, albeit less intensely
competitive advantages. as automation of some occupations, such as than at the pandemic’s peak.
food service roles, may curtail labor demand in • COVID-19 may propel faster adoption
TradeBright is at its core a cosourcing company this arena. of automation and AI, especially in work
delivering development services on our client’s arenas with high physical proximity.
behalf in International markets. We have seen a The computer-based office work arena includes • The mix of occupations may shift, with
surge in demand for our service as an increasing offices of all sizes and administrative workspaces little job growth in low-wage occupations.
number of organizations are becoming interested in hospitals, courts, and factories. Work in this • Commercial restate will be dominated
in pursuing new business relationship models arena requires only moderate physical proximity by Coworking space providers that can
with a higher degree of collaboration. to others and a moderate number of human offer the agility the market needs.
interactions. This is the largest arena in advanced • As many as 25 percent more workers
For many ambitious companies, new models economies, accounting for roughly one-third of may need to switch occupations than
of collaboration are becoming essential to fulfill employment. Nearly all potential remote work is before the pandemic due to the rise of
outsourcing goals and expectations, including within this arena. companies in the Co sourcing space
flexibility and cost savings, innovation, growth, like TradeBright.
brand protection and access to both talent and The outdoor production and maintenance arena The pandemic has for sure pushed companies
new markets. includes construction sites, farms, residential and
commercial grounds, and other outdoor spaces. and consumers to rapidly adopt new behaviors
The trend in co sourcing will continue to grow COVID-19 had little impact here as work in this that are likely to stick, as concluded in the
same McKinsey findings this is likely to lend
McKinsey anticipate that as many as 25 percent arena requires low proximity and few interactions itself to a more resilient, more talented, and
more workers may need to switch occupations with others and takes place fully outdoors. This is better-paid workforce and a more robust
than before the pandemic. the largest arena in China and India, accounting and equitable society.
for 35 to 55 percent of their workforces.
In the same findings by the McKinsey group they
offered some key areas that can be explored.
MARY DANIELS
We look at 4 large work arenas and explore what
the probable outcome is for each. DIRECTOR OF TRADE |TRADEBRIGHT
The on-site customer interaction arena includes EU: 353-766701269 USA:1800-601-7814
frontline workers who interact with customers UK: +443300270134
in retail stores, banks, and post offices, among
other places. Some work in this arena migrated
to e-commerce and other digital transactions, a start@tradebright.com www.tradebright.com
behavioral change that is likely to stick.

