Page 69 - FDI Alliance International Magazine. Spring 2021 Digital Interactive Issue
P. 69

by Covid travel restrictions and can’t be physically   The leisure and travel arena is home to customer-
        present in the market to execute.The answer and   facing workers in hotels, restaurants, airports,   In summary to our observations COVID-19
        word you need to keep an eye on is Cosourcing.  and entertainment venues. COVID-19 forced   has accelerated three broad trends that may
                                            most leisure venues to close in 2020 and airports   reshape work after the pandemic recedes.
        Co-sourcing is an approach through which   and airlines to operate on a severely limited
        organizations seek to mitigate risks and generate   basis. In the longer term, the shift to remote work   •   Remote work and virtual meetings are
        new value that can be converted to sustainable   and related reduction in business travel, as well   likely to continue, albeit less intensely
        competitive advantages.             as automation of some occupations, such as   than at the pandemic’s peak.
                                            food service roles, may curtail labor demand in   •   COVID-19 may propel faster adoption
        TradeBright is at its core a cosourcing company   this arena.                of automation and AI, especially in work
        delivering development services on our client’s                              arenas with high physical proximity.
        behalf in International markets. We have seen a   The computer-based office work arena includes   •   The mix of occupations may shift, with
        surge in demand for our service as an increasing   offices of all sizes and administrative workspaces   little job growth in low-wage occupations.
        number of organizations are becoming interested   in hospitals, courts, and factories. Work in this   •   Commercial restate will be dominated
        in pursuing new business relationship models   arena requires only moderate physical proximity   by Coworking space providers that can
        with a higher degree of collaboration.  to others and a moderate number of human   offer the agility the market needs.
                                            interactions. This is the largest arena in advanced   •   As many as 25 percent more workers
        For many ambitious companies, new models   economies, accounting for roughly one-third of   may need to switch occupations than
        of collaboration are becoming essential to fulfill   employment. Nearly all potential remote work is   before the pandemic due to the rise of
        outsourcing goals and expectations, including   within this arena.           companies in the Co sourcing space
        flexibility and cost savings, innovation, growth,                            like TradeBright.
        brand protection and access to both talent and   The outdoor production and maintenance arena   The pandemic has for sure pushed companies
        new markets.                        includes construction sites, farms, residential and
                                            commercial grounds, and other outdoor spaces.   and consumers to rapidly adopt new behaviors
        The trend in co sourcing will continue to grow   COVID-19 had little impact here as work in this   that are likely to stick, as concluded  in  the
                                                                                 same McKinsey findings this is likely to lend
        McKinsey anticipate that as many as 25 percent   arena requires low proximity and few interactions   itself to a more resilient, more talented, and
        more workers may need to switch occupations   with others and takes place fully outdoors. This is   better-paid workforce and a more robust
        than before the pandemic.           the largest arena in China and India, accounting   and equitable society.
                                            for 35 to 55 percent of their workforces.
        In the same findings by the McKinsey group they
        offered some key areas that can be explored.
                                                                          MARY DANIELS
        We look at 4 large work arenas and explore what
        the probable outcome is for each.                                 DIRECTOR OF TRADE |TRADEBRIGHT
        The on-site customer interaction arena includes                   EU: 353-766701269    USA:1800-601-7814
        frontline workers who interact with customers                     UK: +443300270134
        in retail stores, banks, and post offices, among
        other places. Some work in this arena migrated
        to e-commerce and other digital transactions, a                   start@tradebright.com           www.tradebright.com
        behavioral change that is likely to stick.
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