Page 10 - FDI Alliance International Magazine, July 2019 Interactive Issue_Neat

The United States offers the largest consumer market on earth with a
GDP of $20 trillion and 325 million people. Household spending is the
highest in the world, accounting for nearly a third of global household
consumption. At the same time, free trade agreements with 20 other
countries provide enhanced access to hundreds of millions of consumers.

OPPORTUNITIES IN THE U.S. MARKET
The U.S. consumer market is the most robust on the planet. In 2016,
families purchased nearly $13 trillion in goods and services, or nearly a
third of the entire world’s household consumption. According to the latest
statistics, real (inflation adjusted) median household annual incomein
the United States exceeds $59,000.

The United States is a world leader in consumer goods market research,
product innovation, manufacturing, and branding and marketing, and
offers a highly skilled workforce. This lucrative open market is a powerful
growth engine for companies of all sizes.

Learn more about industry sectors or see how SelectUSA can help you
to tap into opportunities.

OPPORTUNITIES IN GLOBAL MARKETS
The United States is renowned for innovative goods and services, high
standards of quality, customer service, and sound business practices –
giving U.S. exports a unique competitive edge. U.S.-based businesses are
connected with 20 additional countries through free trade agreements,
providing enhanced access to over 780 million consumers. And the
United States does not put up barriers: according to the World Bank, no
other country has more rapid export procedures.

Global companies recognize the value offered by the United States as
an export platform. The U.S. affiliates of foreign companies alone export
US$370 billion worth of goods – more than a quarter of all U.S. goods
exports.

The U.S. workforce is diverse, skilled, innovative, and mobile – and U.S.
workers are among the most productive in the world. Looking to the
future, the United States has prioritized collaborative mechanisms with
public and private-sector organizations to ensure that the workforce is
able to meet the needs of a 21st century economy.

The United States hosts the most developed, liquid, flexible, and efficient
WORLD’S businesses choose to invest in the U.S. market, where a wide range of
financial markets in the world. Access to capital is an important reason
funding sources – from banks and investment firms to venture capitalists
and angel investors – enable business innovation and expansion.
LARGEST Companies operating in the United States – from individual entrepreneurs

with a dream to established businesses expanding their local physical
MARKET presence – have access to a wide range of short- and long-term investment
sources. Unlike in many other markets, capital investors in the United States
are typically not involved in the day-to-day management or operations
of the organizations they are funding.

The U.S. banking system supports the world’s largest economy with the
greatest diversity in banking institutions and concentration of private

10 FDI ALLIANCE | JULY ISSUE 2019