Page 25 - Manufacturing Heroes 2022

impressive customer list includes Bajaj Auto, Magna Automotive, perception about air pollution control equipment would change
Hero MotoCorp, Sharda Motors and Royal Enfield, just to from being a ‘cost’ to being an ‘investment’ or ‘insurance’ to
mention a few. From the days when the clients insisted to show protect against these likely losses. Effective implementation of
the trials first before giving orders because of inhibitions about air pollution control systems in the industry would result in a
its capabilities, Filter On has come a long way with 80 per cent win-win situation for all stakeholders. It’s good for people, good
of its turnover today coming from repeat clients. for industry and good for environment!” he elucidates.
A BE-Mechanical with PG diplomas in Small Industries
Offerings galore Management, Air-conditioning & Refrigeration, and Natural
Filter On’s key offerings today are Welding Fumes Extraction Resources Management & Ecological Restoration, Manish is
Systems, Oil Mist Collector Systems, Plasma Cutting / Laser well informed on the dynamics of the manufacturing sector.
Cutting Fumes Extraction Systems, and Grinding Dust “The Indian Manufacturing is getting integrated very fast with
Collection Systems in industrial manufacturing & engineering global supply chains. Also, the recent push by the government
industry, and Kitchen Fumes Filtration (Dry Scrubber) Systems through ‘Make in India’ & ‘Atmanirbhar Bharat’ programs
in the commercial sector. The USP of Filter On India is strong is likely to boost the manufacturing sector in India. Global
systems engineering approach which ensures effectiveness, best practices of world-class manufacturing are going to get
efficiency and value for money for the clients over a long term. replicated in Indian industry at an unprecedented scale. These
The company works hard towards minimizing ‘Total Ownership practices include reliability, efficiency, scale as well as strict
Cost’ for Air Pollution Control Equipment for the clients. This environmental policies. This is conducive to the growth of the
has helped its clients to horizontally deploy the systems across air pollution control systems market,” he remarks.
proven applications with confidence and scale.
Manish Ghorpade, helming Filter On, is a crusader against
pollution, “The awareness for Air Pollution has been steadily
rising in the industry. However, it is yet to translate in to a
meaningful change on shop floors across industries,” states
Manish who laments that “Air pollution control equipment is
broadly looked up on as a ‘cost’ in the industry as it is not a
‘production’ equipment. However, very few in the industry are
aware about the huge hidden losses any organization has to
bear on account of air pollution.“
Enlightening on the ill-effects of Air pollution, Manish
underlines that “Air pollution causes discomfort, loss of
concentration, illnesses and chronic diseases for those exposed
to pollution. This indirectly results in quality issues, more
defects, reworks, unplanned absenteeism and low productivity. Filter On has been in the forefront evolving technologies
Retaining talent and motivating people to achieve better results to wage a war against pollution. It has pioneered the use of
in such an atmosphere becomes almost impossible. Also, Electrostatic Filtration technology in India for providing clean
the overall image of the organization takes a beating if the air solutions to various industries. Abatement of pollution
environment inside the work area is polluted. It can also lead to will warrant an integrated approach to design solutions
compliance issues which could be costly.“ with a combination of technologies. Expertise of multiple
organizations and experts will be needed to cater to industry
Abatement of air pollution demands of the future. The role of Filter On in building strong
“We have been taking efforts to make the clients aware about partnerships across the value chain to create a platform to
these multi-dimensional losses of air pollution. Once the client provide technology solutions for air pollution control is indeed
becomes aware of all these otherwise hidden aspects, the laudable.

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