Page 3 - GIB Promo Gifts AA
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THE POWER




                OF PROMO









                In today’s competitive landscape, marketing is vital for companies wanting


                to raise awareness of their brands. But traditional forms of advertising
                such as radio, television and print have become expensive, have a limited


                lifespan and don’t allow customers to physically interact with your brand.





                SO WHAT’S THE ANSWER?






                     WORK!
                     PROMOTIONAL PRODUCTS


















                 PROMOTIONAL PRODUCTS OFFER TANGIBLE & LONG-LASTING ROI




                 86%                               80%                                70%


                  recall the                       research the                         say that
                                                                                      promotional
                 advertiser       83%                 brand          81%              products are 53%
                               are more likely to                    keep them       the best form       use them
                               do business with                     for more than     of marketing      more than
                                   the brand                            a year                         once a week




                                           Source: Promotional-Products-Association-International (PPAI)
                                        promotionalproductswork.org and Advertising Specialty Institute (ASI)
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