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TABLE OF CONTENTS

MS PERSPECTIVES ARTICLES
DECONSTRUCTING HUAWEI’S SUCCESS: THE POWER OF CULTURE AND STRATEGY
....................................................................................................................2
“CREATING A GLOBAL MANAGEMENT REVOLUTION” ...........................................6
THE UBER SYNDROME: A CLASSIC FAILURE OF LEADERSHIP AND MANAGEMENT
INFRASTRUCTURE ........................................................................................ 14
CORPORATE CULTURE CHAMPIONS AND CORPORATE CULTURE 'FRANKENSTEINS':
Starbucks, Ritz Carlton and Huawei versus Uber, United, Volkswagen and Theranos
.................................................................................................................. 20
THE LOS ANGELES LAKERS CLASSIC EXAMPLE OF THE “DYSFUNCTIONAL FAMILY
BUSINESS SYNDROME©” .............................................................................. 28
“USING THE ‘PYRAMID OF ORGANIZATIONAL DEVELOPMENT’ TO CREATE
‘INCREMENTAL ALPHA’”© .............................................................................. 35
MANAGING AND ENHANCING EMPLOYEE ENGAGEMENT .................................... 50
THE EMPEROR HAS NO CLOTHES! Problems with the Balanced Scorecard ............ 59

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