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Exhibit 2
Pyramid of Organizational Development51

                           Corporate Culture
                        Values  Beliefs  Norms

                       Management Systems

Planning               Organization  Management     Perf.
                                     Development    Mgmt.

   Accounting:         Operational Systems          Personnel:
   • Billing                                        • Hiring
   • Payroll           Production:   Marketing:     • Compensation

Financial              • Shipping    • Selling                  Human
Resources                                                     Resources
                       Resources Management

                            Technological and
                           Physical Resources

                         Products & Services
                       Develop Products (Services)

                              Markets
                Define Market Segments and Niche

 Business Definition  Business Foundation           Core Strategy
                         Strategic Mission

In addition, Flamholtz and Hua (2002 A) reported the results of an empirical test of
the hypothesized relationship regarding financial success and the degree of
development of six key variables (or “strategic building blocks”) included in the
organizational development pyramid within a single firm. The research site was a
U.S.-based, medium-sized industrial enterprise.

51 Flamholtz and Randle, 2016, p. 28. Growing Pains: Building Sustainably Successful Organizations. Hoboken, New Jersey:
John Wiley & Sons.

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