Page 33 - 1909 November - To Dragma

28 TO DRAG MA OF ALPHA OMICRON PI

anyone for hesitating to pay for something not likely to be received,
but we are inclined to feel that we should be notified at the time you
f a i l to receive a magazine, so that we may show our good faith in
tracing the lost copy, or in substituting another one. I t is a hard
task to make all the magazines go where they should, but it would be
easier i f every subscriber would co-operate with us to the above extent.
Please notify your business manager, whenever you fail to receive
your magazine, and above all, notify her of any change in your ad-
dress. The magazine's management would greatly appreciate a con-
certed action on the part of the chapters to interest their alumnae in
their fraternity, especially to the extent of subscribing for the maga-
zine. I t is our impression that our alumnae need too "constant arti-
ficial stimulation." To quote from the Shield of Phi Kappa Psi,
"Unless steady alumni interest is maintained, a college Greek-letter
society is in no real sense a fraternity. I t is merely a boy's club. . .
There must be spontaneous desire arising within each man to know
and hear about the fraternity—to see familiar faces and to sing the
old songs again." Until this spontaneous desire does arise, please
administer the artificial stimulation, and plenty of it.

A new magazine has made its appearance in the college and
magazine world. I t is a monthly. The American College, published
by the Higher Education Association and edited by Clarence F.
Birdseye. The material presented through its pages is such that a
college graduate can hardly afford to be without it. Its editor says:
"For every graduate the college days linger as one of the most pre-
cious among memory's treasures, and a college graduate holds touch
with those days through his own alumni magazine or some under-
graduate publication; but he can not by such means get the wider
view, nor appreciate at its real value the importance of college life
and training as a great factor in the progress of our country."

To enable the graduate to keep in touch with his own fraternity
journal and to have access to this broader information, The Ameri-
can College makes the following offer: " I f remittance for such
subscription (your fraternity journal) is made through The American
College, $2.00 additional will be accepted in payment for a year's
subscription to The American College; regular price, $2.50."

Another publication to which it is very well worth while calling
your attention, is the appearance of the third edition of the Sorority
Hand Book, by Ida Shaw Martin. The last few years have brought
about such changes in sororities, that one can not be well posted with-
out a copy of this last edition. De Luxe Edition at $1.50 or 10 copies
for $12.00; College edition at $1.00 or 10 copies for $5.50. Address
all communications to The Roxburgh Press, Roxbury, Mass.