Page 112 - To Dragma October 1929
P. 112
THE S C H O O L = = =
1 OF EXPERIENCE
TH E product that bears a quality stamp cannot be
constructed upon a designer's chart, nor upon the
experimental desk of the factory superintendent. The
task is accomplished only by sound experience, untiring
effort and practical skill—a combination that is made
possible through the cooperation of our entire plant.
Before a new Balfour product can be marketed, it must
undergo scientific tests to definitely assure durability
and permanent attractiveness. Although built daintily,
with artistic hands, fragility has never been associated
with our manufacture.
The bracelet undergoes a thorough analysis to determine
the enduring qualities of its enamel and finish against
human chemical action. A badge is tested under power-
f u l magnifying glasses f o r tightness of the stone set-
ting, and security of pin clasp. Each ring is examined
f o r evenness o f mounting, and proper thickness to the
thousandth of an inch of precious metal.
The element of chance plays no part in the Balfour
guarantee.
L* G# Balfour Company
ATTLEBORO, MASSACHUSETTS
Sole Official Jewelers to Alpha Omicron Pi
BRANCH OFFICES
New York City Des Moines Los Angeles Birmingham
Pittsburgh Seattle Denver Baltimore
Indianapolis Chicago
Atlanta Dallas Ann Arbor Cleveland
Washington Philadelphia State College
Richmond Boston Columbus Ithaca
San Francisco Louisville

