Page 56 - Star Wars Insider #176
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TEASER TRAILERS




                                 episode five                  udiences’ first look at   creatures.” But what would

                                                               Star Wars’ sequel is a bit   have been most tantalizing for
                     the empire                         Afeaturing movie footage,      fans in 1979 was the promise of
                                                               unusual: rather than
                                                                                       “an awesome confrontation between
               strikes back                             it was created using concept art and   Luke Skywalker and the master of the
                                                        still photography. Shots across close
                                                                                       dark side of the Force, Darth Vader!”
                                                        ups of Ralph McQuarrie’s paintings   Given the lack of live-action
               T E ASER T R A IL ER, 1979               give the sense of movement, as does   footage, viewers might have been
                                                        the “Venetian blind” effect applied to   forgiven for thinking that the new
                                                        imagery of the familiar heroes   movie would be animated, were it
                                                        and newcomer Lando Calrissian   not for the closing character stills.
                                                        (played by Billy Dee Williams).    The intriguing photo of Lando—
                                                          As in 1976, the Star Wars logo   smiling, but not described as either
                                                        move slowly towards the viewer.   hero or villain—is the closing shot
                                                        Another reminder of the 1977   of the trailer before the logo shoots

                                                        blockbuster is John Williams’   back into infinity and explodes.
                                                        unmistakable main theme music.   As the blast echoes in the
                                                          As the music plays and       emptiness of space, the title appears
                                                        visualizations of Hoth and Cloud   at the bottom of the screen and the
                                                        City slide by, a laconic voiceover   voiceover assures us that The Empire
                                                        teases “exotic worlds” and “new alien   Strikes Back is “coming next year!”

















                                episode SIX
                               RE TURN OF

                                    THE JEDI


                      T E ASER T R A IL ER, 1982



                      y the time the first trailer for Return of the Jedi
                      (here titled Revenge of the Jedi) debuted, Star Wars
                      was so well established, moviegoers would have
                Bhad no doubt what they were about to see as soon
                as they heard the words “A long time ago…”
                  The trailer dispels any doubts about Han Solo’s wellbeing
                after he was frozen in carbonite, showing him at the heart of
                the action early on. Feeling more like a modern trailer than
                the preceding teasers, the emphasis here is firmly on action.

                With the exception of grunts, cries, and R2-D2’s signature
                sounds, the only character to say anything is Admiral
                Ackbar, with the debut of his catchphrase, “It’s a trap!”
                  The voiceover is eager to add hype to the wonders still to
                come. “An epic of heroes and villains,” intones the narrator.
                “An adventure as vast as the universe!” Has there ever been
                a better line to sum up Star Wars?



                56 / STAR WARS INSIDER




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          SWI176_054-060_FEAT_TrailerTriumphs_FINAL.indd   56                                                  13/09/2017   14:09
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