Page 329 - (DK Eyewitness) Travel Guide - Austria
P. 329

SHOPPING  IN  A USTRIA      327


                                               includes short or calf-length
                                               leather trousers and a distinctively
                                               cut felt jacket. All this is topped
                                               by a jaunty hat adorned with
                                               feathers or goats’ beard.

                                               Alcoholic Drinks
                                               Most supermarkets stock a
                                               good selection of Austrian
                                               wines, but if you head to one
                                               of the vineyards you can try
                                               before you buy. Visit one of
                                               the many vineyards in the
                                               Wachau Valley or among the
                                               hills of Burgenland, and you
                                               can sample the wine, and
       A typical market selling a wide range of goods in Deutschlandsberg  even buy direct. One of the
                                               stronger drinks would also
       buy clothes, sports equipment   up to the present day. Porcelain   be a good souvenir – try
       and shoes.          goods can be purchased in    Weinbrand (cognac), Slivovitz
         Austrians have taken to online   the shop in Graben or from the   (plum brandy), Obstler (fruit
       shopping in a big way. Those   factory, which is open to visitors.  brandy) or Marillenbrand
       looking for a bargain utilize   Also worth buying is the attractive   (apricot brandy).
       price comparison websites, like   hand-painted pottery from
       pricerunner.at, which spark keen   Gmunden, with colourful   Speciality Foods
       competition among providers   Biedermeier-style flowers, dots
       of electronic goods and   and other ornamentation.  The most popular purchases
       appliances. Amazon.de is far        Glassware – including superb   from the food counter are
       and away the                 chandeliers and   Austrian chocolates in their
       biggest online               delicate   many guises. Café-Konditorei
       site in the                  tableware –   (cake shop and café) may
       country, but                 tends to    post cakes back home for
       universal.at,                be highly original   you. You can buy good-quality
       otto.de and   Billa supermarket logo  and of high   confectionery at most super-
       zalando.at are all           quality, although   markets; popular chains include
       hugely popular for everything   expensive. Many people also   Billa, Merkur, Interspar, Zielpunkt
       from fashion to fridges. The    collect imaginative crystal   and Hofer, with the latter
       EU single market and the   ornaments such as dogs and   charging the lowest prices.
       possibility of delivery within a   cats made by Swarovski.  There are also smaller food
       day or two mean that even               stores, especially in the large
       visitors spending less than a   Crafts and Folk Art  cities, but these are generally
       week in the country can save            more expensive.
       money shopping online,   Hand-embroidered items, such
       though it does take the fun    as tablecloths, are also in great
       out of scouring the stores.  demand. The true works of art
         In 2016, the Interspar food   in this field are ladies’ evening
       chain opened the largest online   purses, miniature pictures and
       grocery in Austria. Wine can    even jewellery, embroidered in
       also be ordered online.  petit point with 300 to 2,500
                           stitches per sq cm (2,000 to
                           16,000 stitches per sq inch).
       Ceramics and        This work, carried out with the
       Crystal Glass
                           aid of a magnifying glass, is so
       Austria is famous for its    exhausting that it can be done
       beautiful porcelain from the   only for a maximum of three
       Augarten factory, based in the   hours a day.
       Viennese park where Johann     Folk costumes are another
       Strauss once played his waltzes.   popular purchase. They vary
       The decorations on vases, jugs,   in the detail, but the woman’s
       boxes and tableware reflect the   Dirndl always consists of a
       artistic trends of past centuries,   skirt with an apron, a waistcoat
       from Baroque through Neo-  and a white, often embroidered,   Sweets and confectionery in front of a
       Classical and Biedermeier right   blouse, while the man’s Tracht   shop in Salzburg




   326-327_EW_Austria.indd   327                             12/09/17   2:46 pm
   324   325   326   327   328   329   330   331   332   333   334