Page 74 - Marie Claire Australia (January 2020)
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SEX

















             how its super-immersiveness                                                                        Like many women of my era,
             could really allow your imagination                                                            my pornographic imagination
             to run wild.”                                                                                  was shaped by the oeuvre of author
                The “seminal” inspiration, however,                                                         Jilly Cooper, renowned for her
             came from Keegan reading the book                                                              tantalising tales about horsey,
             A Billion Wicked Thoughts, an                                                                  upper-class Brits (think showjumping
             investigation by neuroscientists into                                                          and bedhopping). Web porn, on the
             sex-related terms entered into internet                                                        other hand, is my antithesis of erotic,
             search engines – the idea being that                                                           involving – in my limited experience
             people were far more likely to be                                                              – videos of hard-faced actresses, who
             honest with the internet than with                                                             I’m sure are drugged or trafficked or
             a researcher with a clipboard. This                                                            both, usually having degradations
             showed what Gutierrez calls “a                                                                 heaped upon them.
             psychological abyss between the sexes”,                    ABOVE Dipsea co-founder                 Such thoughts, Gutierrez explains,
             revealing that while men searched for                     Gina Gutierrez saw a market          typically impede female arousal, since
                                                                           gap for “aural” sex.
             “graphic, visual stimulation, women                                                            our desire tends to be “responsive”,
             preferred stories, preferred more              signifying “this idea of diving into            depending on multifarious factors:
             chemistry and connection”.                     a sea – that moment when you feel               such as mood, room temperature and
                Women were desperate, the friends           exhilarated”, Dipsea – which sits on my         whether our partners have done the
             concluded, for female-friendly “sexy           phone next to my Woolworths app –               washing-up. Hence Dipsea’s emphasis,
             short stories”. So they wrote a handful,       today contains more than 100 stories,           as in Tulum, on creating atmosphere,
             found some voice actors and – with             each between five and 20 minutes                 with the sound of waves crashing on
             Keegan in the role of sound engineer           long. There are searchable themes,              the shore and all the descriptions of
             and Gutierrez as director – recorded           including group sex and dominance.              hotel fittings, which bored me silly
             them in Keegan’s kitchen.                      Three new stories are added each                but obviously work for some.
                They uploaded six stories onto a            week, which you can listen to as                    In contrast, male desire is more
             website, alerted 200 acquaintances             much as you like for $13.99 a month.            “spontaneous; so if men see something
             and overnight found the site had                   In the depths of a so-called “sex           that’s a turn-on, then out of the blue
             registered 1200 unique visits.                 recession” (American research shows             they’re like, ‘I’m horny,’” says Gutierrez.
             Convinced they were on to a winner,            that in the ’90s the average adult had              It’s a fascinating theory, but
             the pair then spent some frenzied              sex 62 times a year,                                        according to Cindy Gallop,
             months creating and recording more             but in 2014 the figure             UNTIL NOW,                a British former advertising
             stories. They now employ a team of             was down to 54),                    THE PORN                executive who now runs
             freelancers with a range of sexualities        perhaps Dipsea is just          INDUSTRY HAS                Make Love Not Porn, a
             and erotic proclivities – “to understand       what we need to start                                       crowdfunded website of
             the experiences of as many people as           the juices flowing again.       DONE LITTLE TO               videos of people having
             possible” – not to mention voice actors        Gutierrez concedes that         WIN THE CASH                what she calls “real-world”
             “from all over the world, who can work         some women will be                 OF WOMEN                 sex, “It’s f***bollocks – and
             remotely”. Named in honour of a                using the site as a                                         you can quote me on that”.
             San Francisco walking trail, as well as        masturbation aid (there are                         “The presumption that women are
                                                            “guided masturbation” clips to tell             not turned on by visual porn is part
                                                            you what to do), but claims that many           of a huge body of received wisdom
                                                            will be listening – through headphones          that operates around sex because
             AUDIO PORN PICK S                              during the evening commute – “to help           we all feel shame telling the truth,
                                                            transition your frenetic work brain             so it’s much easier to default to the
                                                            when you don’t even want to engage              stereotyped version of femininity
                                                            with the idea of having sex with your           [where] women only like porn with
                                                            partner. It’s those shifts that women           narrative and emotion and white
                                                            have a hard time with, but a sexy               curtains fluttering gently in the
                                                            story can really help with that.”               breeze,” she tells me. “Well, I know
                                                                As with anyone selling sex to               just as many women [as men] who
                    Dipsea,              Fangasm,           women, Gutierrez uses words such as             like hardcore and violent porn.”
               dipseastories.com   fangasmpodcast.com       “empowerment” to describe Dipsea’s                  This isn’t just anecdotal: there’s
                                                            “mission”. But justificatory waffle aside,       plenty of research to support this.
                                                            it’s extraordinary that when the Fifty          One study, for example, employing
                                                            Shades of Grey trilogy has sold more            thermal imaging to monitor rising
                                                            than 150 million copies (in general,            temperatures in genitalia, showed
                                                            erotic fiction is the biggest driver of the      that both men and women took more
                                                            publishing world), the porn industry            or less exactly the same time – 10
                                                            has so far done so little to win the cash       minutes – to reach peak sexual
                     Ferly,              Quinn,
               linktr.ee/weareferly    tryquinn.com         of 49.6 per cent of the population.             arousal. But Gallop argues that
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