Page 100 - Entrepreneur - USA (January - February 2020)
P. 100
THE FRANCHISE
THE HOTTEST CHILL
IN FRANCHISING
Cryotherapy is the new wellness trend in franchising, and more than
a dozen brands have already cropped up. Will it stick around like yoga or
dissipate like oxygen bars? The truth is, it might not matter.
by JESSE WILL
98 / ENTREPRENEUR.COM / January-February 2020 Illustration / NICOL ÁS ORTEGA

