Page 30 - Forbes - USA (February 2018)

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CONVERSATION

OUR DECEMBER 26 issue debuted the
Just 100, ranking the country’s best cor-
porate citizens. Maggie McGrath’s cover
story chronicled how the scrum to at-
tract top talent has prompted American
companies to shower their workers with
perks and benefi ts—“Competition is
the new union,” as we put it. Said M&A
analyst Dinesh Advani, “Employees have
the power to be your biggest promoters ’TUBE TOPPERS
or your biggest detractors, and I know Readers marveled at the money made by
which I’d rather have.” (Cover star Brian the highest-paid YouTube personalities—
Krzanich, CEO of top-ranked Intel, one toy-testing tot in particular.
muddied his company’s victory with a
post-press-time stock sale before news KISHALAYA KUNDU, BEEBOM.COM:
“YouTube means big money these days,

broke of a major Intel-chip security fl aw and nothing exemplifies this more than
Forbes’ recently released list of the
in early January. Tsk, tsk, sir.) Krzanich’s highest-earning YouTubers.”
actions aside, many readers clamored
for further tales of corporate kindness.
“Please keep writing about companies NATHAN MCALONE AND JOHN LYNCH,
BUSINESS INSIDER: “YouTube has
with heart,” offered Benita Lee. “We need become the de facto launchpad for the next

to know they’re out there.” generation of internet celebrities.”
@SKM353: “PewDiePie got canceled
THE INTEREST GRAPH
. . . but he still got paid anyway.”
TheyTube, YouClick: The internet’s top-earning entertainers far outclassed the competition
in our December 26 issue, gaining nearly six times the page views of the runner-up.
1,122,645 views
The Highest-Paid YouTube Stars 2017

The NHL’s Most Valuable Teams

243,735
Just 100 2018
@||SUPERWOMAN|| (LILLY
64,410 SINGH): “I’m very grateful that
my passion has become my career.
Looking forward to seeing more women
Chris Cline Could Be the Last Coal Tycoon Standing on the list next year. Thank you @Forbes
“Cline is amused @WomenAtForbes @YouTube”
by the popular
34,443
misconception
Unions Are Dead? Why Competition Is Paying that coal is on its

Off for America’s Best Workers deathbed. Coal’s @SALLYMACFOX26: “@Forbes
“This might surprise death—if it comes at says a 6-year-old @YouTube star’s
less-enlightened CEOs
33,693 all—will be long and channel earned $11 million this year!
and investors: Treating Ryan tests new toys. So on top of the $
BlackRock’s Edge: Why Technology workers right ultimately slow.” he gets toys! What’s my 6-yr-old doing?
Is Creating the Amazon of Wall Street benefi ts shareholders Our kids are slackers.”
after all.”
12,482
LENNY, TODAYFM.COM: “This will have you
What Do You Get a Billionaire for Christmas? grabbing a toy and the nearest child.”
11,751
“The program
How to Make a Warren Buff ett–Inspired Cocktail
expands and THEQUINT.COM: “It’s time for some
contracts, from a adults to slump into a pit of shame.” BY ALEXANDRA WILSON
THE BOMB
holistic view of fi rm-
410 VIEWS wide risk down to a QUICKHONEY
single trade in a split
second.”
28 | FORBES FEBRUARY 28, 2018