Page 134 - Men’s Health - USA (December 2019)
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                       Carbon









                       The speedy substance that’s
         transforming running-shoe design and

                                           making people race faster.




                                   BY BRETT WILLIAMS



















                                                                                                                Eliud Kipchoge ran a sub-two-
                                                                                                                hour marathon in custom Nikes
                                                                                                                rumored to improve performance
                                                                                                                by 7 percent. This tech is trickling
                                                                                                                down to less expensive shoes,
                                                                                                                and rival companies are also
                                                                                                                looking to carbon for an edge.
                                                                                                                  New Balance’s FuelCell 5280
                                                                                                                ($200), designed for mile racers,
                                                                                                                has a carbon plate that uses
                                                                                                                unidirectional fibers, so it can
                                                                                                                twist and bend side to side but is
                                                                                                                rigid from heel to toe. Hoka One
                                                                                                                One’s Carbon X ($180) is more
                                                                                                                workhorse than speed demon,
                                                                                HE FIRST RUN I went on in       and the carbon-fiber plate acts
                                                                                a pair of Nike’s ZoomFly 3’s    as “a lever, rather than a spring,”
                                                                         T felt different. I planted my         says Gretchen Weimer, Hoka’s
                                                                         foot, pushed off, and was propelled    vice-president of product. When I
                                                                         forward, as if I had stepped on        took on my first 20-mile training
                                                                         a hidden power block in a video        session in the Carbon X, I felt as if
                                                                         game. The energy came from a stiff     I only had to establish a consistent
                                                                         carbon-fiber plate in the midsole,     pace, then let the shoes do the rest.
                                                                         which flexes and drives you along        But how much is in my head,
                                                                         the track, and springy energy-         and how much is on my feet?
                                                                         return foam. Feeling fast makes        “Wearing something that you
                                                                         me run even faster. Shoe compa-        think will make you faster will
                                                                         nies are leaning into this mind-       give you a mental boost,” says
                                                                         body connection more than ever.        Alex Hutchinson, Ph.D., author
                       Nike ZoomFly 3                                       In 2017, Nike dropped the $250      of Endure. “When you think
                    With a full-length carbon-fiber plate and a          Zoom Vaporfly 4%, which it said        you’re going to be successful,
                    layer of plush React foam, this roughly nine-        improved running economy over          that changes your actions in a
                    ounce shoe suits runners who want a re-              its previous marathon shoe by          subtle way that makes it a self-
                    sponsive, propulsive trainer that launches                                                                                           Jonathon Kambouris
                    them into every stride on tempo runs and             4 percent. (Independent tests con-     fulfilling prophecy.” Works for
                    shorter-mileage races. $160; nike.com                firmed it.) Then, this past October,   me, and maybe you, too.


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