Page 14 - Motor Trend (April 2020)
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NEWS I OPINION I GOSSIP I STUFF



           Mark Rechtin
           Reference Mark                                                                                       @markrechtin

















                here has not been a coup d’état. But if you happen
                to have noticed a change in the MotorTrend mast-
                head, I am the new editor-in-chief. But I am not
                new to these pages, having served as executive
           Teditor for the past three-plus years and imple-
           menting our editorial mission shoulder to shoulder
           with Ed Loh.
             So where’s Ed? He’s still very much at the head of the
           ship, enjoying the executive fridge and the other perks
           that come with being promoted to head of editorial for
           the entirety of MotorTrend Group. All 22 titles under
           our corporate aegis now fall under Ed’s purview—from
           Automobile to Super Street and Hot Rod to FourWheeler.
             Rest assured, Ed will still be a presence here. He retains
           an editor-at-large title, and he will appear from time to
           time to collaborate on major MT events, including Best
           Driver’s Car and Car of the Year. Although we all hope
           he will grant us his byline from time to time, when you
           are overseeing 22 publications, there aren’t a lot of hours
           left to drive Corvettes and Porsches up Route 198. We all
           wish him well in his promotion to master of the realm.
             As for me, before I joined MotorTrend, I was the cars
           team leader for Consumer Reports, and for the 20 years
           before that, I was a writer and editor for Automotive
           News—collecting a few investigative reporting and
           industry analysis awards along the way.
             But underneath the thick skin of a business reporter     vehicles as opposed to yet another comparison test         Meet the mature,
                                                                                                                                 buttoned-down
           lies the soul of a petrol-sniffing, knuckle-busting,  of routine but vital mall-crawling SUVs. There will be
                                                                                                                                 new editor-in-chief
           throttle-flooring motoring enthusiast. I’ve evaluated  spirited debates as to how much we cover electrified           of MotorTrend.
           more than 2,500 cars, trucks, SUVs, and motorcycles        vehicles (as in this issue) versus wallet-friendly cross-
           in my career. My wife and I have raised a Ducati 900SS     overs or old-school, tire-shredding, big-displacement
           and 748 Monoposto, two BMW 3 sedans (E30 and F30),         muscle cars. And there will be a smattering of automotive
           four Volvo bricks, a 1987 Porsche 911 Carrera,                        eccentricities, because cars are fun, damn it.
           and a rust-bitten 1974 Alfa Romeo Spider. I                             That sort of variety is what makes the job
           resurrected a Datsun 240Z from a junkyard                             challenging, because we write about motor
           then sold it to a former boss (revenge is a dish                      trends. It’s right there in our name.
           best served carbureted), who drove it around                            Journalism’s purpose is to illuminate what’s
           Mexico for many inexplicable years. I had a                           important as well as what’s popular. As a
           piece of crashed Formula 1 carbon fiber whizz                         writer and editor, my goal is to honor the MT
           a foot over my head while covering the Phoenix                        reader’s intelligence, devotion, and curiosity
           F1 Grand Prix back in the day.                                        when we write about all things automotive.
             I wholeheartedly believe that exhaustive vehicle testing   For the same reason I believe it’s more fun to drive a slow
           is MotorTrend’s forte, and no one does it as well (or as   car fast than a fast car slow, I value writing that challenges
           regularly, or as thoroughly) as we do. We will continue to   precepts and turns conventional wisdom on its ear. We
           be at the forefront as information experts, informing our   will pursue “Wait, what?” stories and narratives that
           readers of the most important vehicles coming from the     unearth unimagined aspects of the car business.
           world’s automakers, the events surrounding the industry,     There’s a long-standing saying in journalism: “Every-
           and the people who make the car business go vroom          body needs an editor.” In my case, I’ll have a million of you
           vroom. We’re going to break the news and sometimes         in that role. Reach out to me via Twitter @MarkRechtin
           even make the news. And we’ll be opinionated about it.      (mind that you don’t trip over the soccer talk), or shoot
             In my time at MT, I have become accustomed to the        an email to MotorTrend@MotorTrend.com. Let us know
           wrestling over how much we write about lottery-fantasy     how we’re doing. Q

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