Page 329 - (DK Eyewitness) Travel Guide 2016 - Austria
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Shopping  in  A u S tri A      327


                                               and a white, often embroidered
                                               blouse, while the man’s Tracht
                                               includes short or calf-length
                                               leather trousers and a distinctively
                                               cut felt jacket. All this is topped
                                               by a jaunty hat adorned with
                                               feathers or goats’ beard.

                                               Alcoholic Drinks
                                               Most supermarkets stock a
                                               good selection of Austrian
                                               wines, but if you head to one
                                               of the vineyards you can try
                                               before you buy. Visit one of
                                               the many vineyards in the
                                               Wachau Valley or among the
       A typical market selling a wide range of goods in Deutschlandsberg  hills of Burgenland, and you
                                               can sample the wine, and
       Winterschlussverkauf (winter sales)   artistic trends of past centuries,   even buy direct. One of the
       start in the last week of January,   from Baroque through Neo-  stronger drinks would also
       and the Sommerschlussverkauf   Classical and Biedermeier right   be a good souvenir – try
       (summer sales) at the end of   up to the present day. Porcelain   Weinbrand (cognac), Slivovitz
       July. This is a good time to buy   goods can be purchased in    (plum brandy), Obstler (fruit
       clothes, sports equipment and   the shop in Graben or from the   brandy) or Marillenbrand
       shoes. Look for much reduced   factory, which is open to visitors.  (apricot brandy).
       skis, an anorak or a warm coat;   Also worth buying is the attractive
       or you could find a lovely dress   hand-painted pottery from   Speciality Foods
       or a lightweight suit at half its   Gmunden, with colourful
       original price or            Biedermeier-  The most popular purchases
       less. Occasionally           style flowers,   from the food counter are
       a shop will sell             dots and other   Austrian chocolates in their
       all its stock at             ornamentation.  many guises. You can buy
       the same price                    Glassware –   good-quality confectionery
       in order to make   Billa supermarket logo  including superb   at most supermarkets; popular
       room for new                 chandeliers and   chains include Billa, Merkur,
       collections.        delicate tableware – tends to    Interspar, Eurospar, Zielpunkt
         Different rules apply to   be highly original, although   and Hofer, with the latter
       electronic goods, for which   expensive. Many people also   charging the lowest prices.
       price reductions are governed   collect imaginative crystal   There are also smaller food
       by supply and demand. Large   ornaments such as dogs and   stores, especially in the large
       department stores tend to   cats made by Swarovski.  cities, but these are generally
       reduce some prices in late              more expensive.
       autumn, particularly on elec-  Crafts and Folk Art
       trical goods, but this depends
       on individual establishments.  Hand-embroidered items, such
         There is no fixed season for   as tablecloths, are also in great
       food price reductions, which   demand. The true works of art
       may occur at any time. If you    in this field are ladies’ evening
       are looking for a bargain,    purses, miniature pictures and
       keep an eye out for the   even jewellery, embroidered in
       promotional leaflets issued by   petit point with 300 to 2,500
       most large supermarkets.  stitches per sq cm (2,000 to
                           16,000 stitches per sq inch).
                           This work, carried out with the
       Ceramics and        aid of a magnifying glass, is so
       Crystal Glass       exhausting that it can be done
       Austria is famous for its    only for a maximum of three
       beautiful porcelain from the   hours a day.
       Augarten factory, based in the     Folk costumes are another
       Viennese park, where Johann   popular purchase. They vary in
       Strauss once played his waltzes.   the detail, but the woman’s
       The decorations on vases, jugs,   Dirndl always consists of a skirt   Sweets and confectionery in front of a
       boxes and tableware reflect the   with an apron, a waistcoat    shop in Salzburg




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