Page 179 - Philippine Tatler (April 2019)
P. 179

Marga

                                                                                                                              Nograles


                                                                                                                              Elegant, stylish, and certainly
                                                                                                                              one of a kind: that is the way
                                                                                                                              many people have described
                                                                                                                              the unusual and stunning
                                                                                                                              aesthetic of Marga Nograles.
                                                                                                                                 The Davao native (and wife
                                                                                                                              to Davao City congressman
                                                                                                                              Karlo Nograles) is the designing
                                                                                                                              mind of Kaayo, a brand that
                                                                                                                              raises awareness regarding the
                                                                                                                              traditional crafts of the T’boli,
                                                                                                                              Mandayan, and Tangkalo tribes
                                                                                                                              of Mindanao, as well as the
                                                                                                                              use of native fabrics such as
                                                                                                                              traditionally woven Mindanaoan
                                                                                                                              silk and inaul.
                                                                                                                                 While her brand does
                                                                                                                              produce clothing and
                                                                                                                              accessories, Kaayo is more
                                                                                                                              than just a fashion statement
                                                                                                                              for Nograles. For her, the name
                                                                                                                              represents the very ethos of the
                                                                                                                              brand: the kaayo—goodness
                                                                                                                              in the Bisaya tongue—of taking
                                                                                                                              pride in the work of one’s
                                                                                                                              hands and in the colourful
                                                                                                                              riches of local culture.
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