Page 95 - Forbes - USA (October 2019)

HOW WILL THE NEXT GENERATION

CHANGE THE FACE OF PHILANTHROPY?

I AM MANDELL CRAWLEY

Head of Private Wealth Management

The future poses many questions

as millennials stand to inherit a

whopping $30 trillion* over the

next 30 years—the largest wealth

transfer we’ve ever seen. Most

notable is how this entrepreneurial

generation is choosing to invest

both their created and inherited

wealth as forces for good.

By aligning with like-minded

organizations that are sustainable

and philanthropic, and demanding

improved transparency around

impact, millennials are paving a

worthier way for future investors.

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“Managing Wealth With Purpose,” go to morganstanley.com/wealth-purpose.

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