Page 78 - Forbes - Asia (March 2020)
P. 78

THOUGHTS ON






                                                                 Morale

              “Keep buggering on.”                                                                                “My expectations were

      76      Winston Churchill                                                                                   reduced to zero when
                                                                                                                  I was 21. Everything since
                                                                                                                  then has been a bonus.”
              “The term ‘morale’ is never
              used except in reference                                                                            Stephen Hawking
              to soldiers or people in
              analogous positions, such                                                                           “Military power wins battles,
              as employees of large                                                                               but spiritual power wins wars.”
              corporations or prison                                                                              George C. Marshall
              inmates. No one ever
              talks about the morale of
              participants in a passionate                                                                        “We either make ourselves
              love affair.”                                                                                       miserable, or we make
                                                                                                                  ourselves strong. The
              P.J. O’Rourke
                                                                                                                  amount of work is the same.”
                                                                                                                  Carlos Castaneda
              “The greater part of our
              happiness or misery
              depends upon our                                                                                    “No soldier outlives a
              dispositions and not upon                                                                           thousand chances. But
              our circumstances.”                                                                                 every soldier believes in
                                                                                                                  Chance and trusts his luck.”
              Martha Washington
                                                                                                                  Erich Maria Remarque

              “About a third of my cases are
              suffering from no clinically                                                                        “Happiness in intelligent
              definable neurosis, but                                                                             people is just about the
              from the senselessness and                                                                          rarest thing I know.”
              emptiness of their lives. This                                                                      Ernest Hemingway
              can be defined as the general
              neurosis of our times.”                                                                             “A cheerful heart is good
              Carl Jung                                                                                           medicine, but a crushed
                                                                                                                  spirit dries up the bones.”
                                                                Gimbel’s Gambit
              “The best morale exists                                                                             Proverbs 17:22
              when you never hear the
                                                                   January 1, 1948
              word mentioned. When you
              hear a lot of talk about it,                      good boss has to know how to handle
              it’s usually lousy.”                                                                                       FINAL THOUGHT
              Dwight Eisenhower                 A               people considerately to get maximum re-
                                                                sults,” boomed Bernard F. Gimbel, 62, the
                                                                183cm, 95kg president of Gimbel Bros.
              “Phrases like ‘the team
              spirit’ are always employed                       department stores. Gimbel, a former
              to cut across individualism,      Penn fullback and wrestler, had guided his family’s chain
              love and personal loyalties.”     from its humble roots in Philadelphia to a preeminent
              Muriel Spark                      spot in New York City retail, fighting neighborhood rival
                                                Macy’s every step of the way. His management theory:
              “If you are distressed by         “As Gimbel’s head man, it’s my job to be a builder-upper,
              anything external, the pain       to strengthen the morale of my team, never to repri-
              is not due to the thing
              itself but to your estimate       mand anyone in public, to give everyone a clearheaded,
              of it; and this you have          followable conception of what has to be done.” Gimbel
              the power to revoke at any        would retire five years later with his stores’ sales having           “Into which path shall
                                                                                                                     workers be turned—the
              moment.”                          grown 40 times over, to $600 million (nearly $6 billion             one that leads to construc-
              Marcus Aurelius                   in today’s money), during his tenure.                                  tive effort, ambition
                                                                                                                     and contentment, or the
                                                                                                                     one that leads to mental
              “Morale is good; troops                                                                                idleness, dissatisfaction
              are confident; leaders            SOURCES: GIVE WAR A CHANCE, BY P.J. O’ROURKE; MEDITATIONS, BY MARCUS    and Bolshevism?”
              are capable.”                     AURELIUS; THE SCIENCE OF SECOND GUESSING, NEW YORK TIMES MAGAZINE,
                                                DECEMBER 12, 2004; THE PRIME OF MISS JEAN BRODIE, BY MURIEL SPARK; ALL    —B.C. Forbes
              John Abizaid                      QUIET ON THE WESTERN FRONT, BY ERICH MARIA REMARQUE; THE GARDEN OF
                                                EDEN, BY ERNEST HEMINGWAY.

              F ORBES A SIA                                                                                                      MAR CH 2020
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