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Page 4, RURAL-URBAN RECORD, July 5, 2021








                                              LOCAL BUSINESSES






                LAGRANGE                                       wellington                                              Grafton




                                                                                                                      Century Landscaping LLC
                   Burnett’s Septic                      Wellington            121-123 E. Herrick Ave               11749 Avon Belden Rd | 440-343-7003
                                                               AUTO PARTS
                                                                                   440-647-4965
                           Services                                           M-F 8-5:30pm, Sat 8-4pm                  Complete Landscaping Services
                       120 W Commerce Dr,
                           440-355-5526                                     Beriswill Insurance                 Protech Automotive & Cycle LLC
                                                                                                                      788 Main St. | 440-926-3499
                 www.burnettssepticservice.com                            173 Depot St. | 440-647-6010                 Serving Grafton for 30 years
                                                                              www.beriswillins.com


                                  540 N. Center St.               Columbia
                                   440-355-8920                                                                      905 Main St. | 440-865-3565
                                www.lagrangeiga.com                  STation                                    www.courtneycarnesphotography.com

                  oberlin                                      Frank Clarke Insurance Agency                                          1021 Main St.

                                                                                                                                      440-926-2048
                                                                  25070 Royalton Rd. | 440-236-5041                              www.dukefuneralhome.com
         Main St. Antiques                                           www.frankclarkeagency.com
           335 S. Main St., Oberlin
       11-5pm Wed-Sun | 440-775-4112                                                                                             Beriswill Insurance
                                                                                      9858 E. River Rd.                           35581 Grafton Eastern Rd.
             Celebrating 25 Years                                                        440-235-2766                                 440-926-3312
           July - Sales & Gift Basket                                       www.gibbsbutcherblock.com                              www.beriswillins.com
                   Drawing                                                                                                               Grafton, OH
                                                           Sanitary Septic Tank Cleaning                                                440-653-3617
                     Eaton                                440-322-0927 | 440-236-9200 | 330-725-3175              www.highlandfloorrefinishing.com

                                                                            www.SanitarySeptic.com
                           Schild’s IGA                      $10 Off       Cuyahoga, Medina & Lorain                      Grafton Sparkle Market
                                                                               Reasonable Rates
                  RT 82 & Island Rd. | 440-748-3751         with this        Prompt Reliable Service                      460 N. Main St. | 440-926-3328
                                                               ad
                      www.schildsigagrafton.com                                                                               www.graftonsparkle.com
                                                                                Senior Discounts

                     ELYRIA                                          The Rural-Urban Record                       1007 Parsons Rd. | 440-926-2880
                                                                       P.O. Box 966 | 440-236-8982
                                                                       www.rural-urbanrecord.com                    www.graftonmowerservice.com
       Laubenthal-Mercado Funeral Home
                  38475 Chestnut Ridge Rd.
        440-322-4626 | www.laubenthalmercado.com           Olmsted Falls                                          valley city


                        Dempsey Appliance                                            25438 Sprague Rd.                   Furniture & Home Decor
                      433 Oberlin Rd. | 440-322-8170                                   440-235-4317                     280 Columbia Rd. | TH, SAT, SUN 10-4
                      With over 64 yrs of experience!                                www.tsmower.com                         www.catsjazzyjunk.com

             How to sustain a                           owners who apply for bank loans from big banks get rejected.

               small business                           In addition to raising capital through daily operations, business-
                                                        es may have to turn to alternative lenders. Alternative lenders
                                                        are typically companies, but not banks, that operate primarily
        Opening a small business can be an exciting time in the life of   online to quickly approve and distribute funds. Many are com-
      an entrepreneur. Part of that excitement no doubt stems from the   prised of peer-to-peer lenders. According to a study by Harvard
      financial risks associated with opening a new business. Keeping   Business School, most major alternative lenders offer full loan
      that business growing and thriving takes effort, but the results   applications online on desktop or mobile that take 30 minutes to
      can be rewarding.                                 complete. Keep in mind that interests rates typically are higher
        It is reasonable to feel nervous when starting a business. In-  with these lenders than with traditional banks.
      formation from the U.S. Bureau of Labor Statistics indicates         Stay efficient
      that about 20 percent of small businesses fail within a year of   Small businesses can grow by maximizing operational effi-
      opening. That number climbs to 50 percent after five years and   ciency and eliminating unnecessary duties. Efficient business
      70 percent by year 10.                            owners delegate tasks to employees so they can keep their own
        While it’s essential for small business owners to focus on get-  management and business-growing priorities in order.
      ting their businesses off the ground, it is equally important to   Build a strong brand and emphasize customer service
      consider the strategies necessary to keep that business afloat for   Whether a large company or a mom-and-pop business, build-
      the long haul.                                    ing a trustworthy and reputable brand can help sustain a busi-
                 Find an industry with staying power    ness for years to come. It is key to keep a business fresh in
        Statistics indicate that health care and social assistance busi-  the minds of consumers. This can be achieved by making small
      nesses  have  longevity.  The  BLS  indicates  businesses  in  the   changes dictated by evolving markets and/or offering new prod-
      construction, transportation and warehousing industries do not   ucts or services.
      enjoy the same staying power. After the fifth year in business,   Forbes says employee interactions are also key to building
      about 35 to 40 percent of these industries will survive. Opening   loyalty among customers. Keeping in touch with clients and us-
      a business in an industry where the stats are on your side can be   ing their opinions to make a product or service better can ensure
      a savvy move.                                     repeat business.
                         Access capital                   Small  business  success  comes  down  to  recognizing  that  it
        Quite often businesses fail because of lack of access to cash   takes continued work to keep operations afloat. Knowing what
      to sustain their operations. Fundera, a small business lending   supports a business is essential to its longevity.
      marketplace, advises that a large percentage of small business
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