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top 5 which are then sent via email to drivers pay constant attention to the It’s easy to see why TCA was
the Image and Policy committee. After road around them and are skilled in inspired over two decades ago to share
careful review, the top story is selected anticipating the moves of the motoring the stories of these men and women
and honored with a crystal truck trophy public to safely share the highway so we who found themselves in chaotic situa-
etched with the EpicVue logo and the can all reach our destination. Some are tions but acted selflessly to solve a prob-
driver’s name. equipped with basic first-aid protocol lem. It’s no wonder someone like Snell
When Snell learned he had won, just in case they arrive on the scene is a muse to Lawler.
his first response was disbelief. “Are you of an accident before the ambulance Knowing these people are navigat-
kidding me?” he remembers asking, “I arrives. Snell believes these actions ing the same road we are should make
didn’t mean that in a bad way … I just aren’t heroic, just basic benevolence us all want to join the chorus with her
had no idea what a big deal it really we should all bestow on our fellow when she sings, “Hallelujah, Highway
was!” humans. Angel!” ATR
Lindsay Lawler says, “These driv-
ers are just so humble. They’re like,
‘Look, I didn’t do this for accolades. I
did it because that’s what you do to be a RUN YOUR COMPANY RIGHT
decent human being, and that’s part of
my job.’” However honored, Snell still Express TMS By PCS Software
wrestles with the Catch-22 of saving a
life that took another one. Fully Integrated, Enterprise Level TMS System
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Snell feels like he’s sometimes
dropped into these situations for a pur-
pose. “It’s a blessing or a curse … I don’t FLEET
MANAGEMENT
know why it happens in front of me,” Improve your Safety and
he says. “It’s like God wants me to be Compliance performance.
there to help these people. I don’t know
any other reason.”
Whether by divine intervention Express TMS
or complete happenstance, Snell and WEB
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Sometimes, that inattention causes a Learn more about the most powerful TMS in the country.
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that puts our own lives and others in
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But America’s professional truck
ARKANSAS TRUCKING REPORT | Issue 2 2019 45

