Page 87 - Rich Dad's Increase Your Financial IQ: Get Smarter with Your Money
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One of the reasons rich dad recommended I take a job with Xerox was
                that  I’d  learn  to  increase  sales,  which  increases  income.  For  many
                businesses and individuals, increasing income is hard. For businesses that
                cannot  sell,  it  is  easier  to  cut  expenses,  increase  debt  (liabilities),  or  sell

                assets.  The  problem  with  cutting  expenses,  increasing  debt,  and  selling
                assets is that it usually makes the situation worse. Again, this is why rich
                dad  recommended  learning  to  sell.  If  a  person  can  sell,  he  or  she  can
                increase  income.  In  rich  dad’s  mind,  increasing  income,  rather  than

                reducing  expenses,  was  a  better  way  to  solve  the  problem  of  a  budget
                deficit.  Obviously,  if  there  are  frivolous  expenses,  such  as  lavish  parties,
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