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Looking after school: a critical analysis of personalisation in education


                method is adjusted to the specific learning needs of different students.
                Individualisation then means that the needs of the students are the
                starting points, from which individual learning paths can be designed
                in order to reach outcomes that are the same for everyone. On the con-
                trary, they argue that personalisation starts from the learner: it leads
                to a co-production of the learning environment and to formulating
                and evaluating personal goals in dialogue with the teacher. Terms like
                personalised education or personalised learning express the idea that
                this is not another variant of differentiation or individualisation, but
                rather a new vision on education and learning. Often, different find-
                ings are brought to the fore in support of this vision, such as findings
                from neurological research which have shown that the brain activity
                and networks which are activated during learning processes are as
                diverse and unique as DNA or fingerprints (Bray & McClaskey, 2015).
                A good example of personalised learning and personalisation in edu-
                cation can be found in the educational policies of the United King-
                dom. It is no coincidence that there are many similarities between
                personalisation as we have described it in context of the experience
                economy and the reforms of the public sector. According to Hartley
                (2007), personalised learning is not only an educational concept that
                was developed by Charles Leadbeater and David Hargreaves, among
                others, but it is clearly a key component of a radical reform of educa-
                tion in the public sector. And indeed, former UK minister of educa-
                tion David Miliband does not deny that personalised learning is for
                education what customisation is for the private sector and for other
                forms of service. Personalised education reshapes the organisation
                of education by taking the experiences, preferences and needs of the
                learner into account.

                   “It means building the organisation of schooling around the needs, inter-
                   ests and aptitudes of individual pupils; it means shaping teaching around
                   the way different youngsters learn; it means taking the care to nurture the
                   unique talents of every pupil. […] Personalised learning is not a return
                   to child-centred theories; it is not about separating pupils to learn on
                   their own; it is not the abandonment of a national curriculum; and it is
                   not a license to let pupils coast at their own preferred pace of learning.
                   The rationale for personalised learning is clear: it is to raise standards by
                   focusing teaching and learning on the aptitudes and interests of pupils.

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