Page 3 - 2020-2024 WSFC Utilities Strategic Plan
P. 3

FISCAL YEAR 2020-2024 STRATEGIC PLAN                                                                       01










                                                                        Introduction






                                                                        Overview

                                                                        Winston-Salem/Forsyth County Utilities initiated a
                                                                        strategic planning process in July 2018 to create
                                                                        an organizational vision and a framework for
                                                                        guiding our utility into the future. The strategic
                                                                        framework presented in this document will help
                                                                        guide investments, allocate resources and provide
                                                                        a structure for annual organizational progress
                                                                        review. This will assure that long-term goals and
                                                                        objectives are achieved.
                01        Introduction


                          Overview                                      Process
                          Process                                       A structured process was used to develop this stra-
                                                                        tegic plan. A Core Strategic Planning Team of WSFC
                                                                        Utilities staff helped draft a Project Charter with the
                                                                        following goals:
               04         Community Profile                                • Be achievable, realistic and feasible
                                                                           • Ensure alignment of the organization internally
                          Industry Trends and Local Context               and externally
                          Strengths, Opportunities, Aspirations,           • Be results-oriented, with defined outcomes to
                          and Results                                     support continued focus on results
                                                                           • Build organizational support and buy-in
                                                                           • Communicate both the process and the desired
                18        Strategic Direction                              • Facilitate seamless WSFC Utility Commission
                                                                          outcomes
                          Vision
                          Mission                                         engagement
                          Values                                        These stakeholder groups were engaged to
                          Goals                                         accomplish the Project Charter goals:
                          Measures and Strategies                          • Employees, through participation in interviews,
                          Strategic Framework                             an online survey, employee focus groups, goal
                                                                          teams, and presentations
                                                                           • Utility Commission members, through a
                                                                          dedicated workshop, and presentation of the
               24         Communication                                    • External stakeholders, through a series of
                                                                          draft strategic plan
                                                                          interviews and surveys
                                                                           • Senior management, through interviews, active
               25         Implementation                                  participation in strategic planning workshops
                                                                          as members of the core team, and goal team
                                                                          activities






               Cover photo: Sides Road Water Tank
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