Page 3 - 2020-2024 WSFC Utilities Strategic Plan
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FISCAL YEAR 2020-2024 STRATEGIC PLAN 01
Introduction
Overview
Winston-Salem/Forsyth County Utilities initiated a
strategic planning process in July 2018 to create
an organizational vision and a framework for
guiding our utility into the future. The strategic
framework presented in this document will help
guide investments, allocate resources and provide
a structure for annual organizational progress
review. This will assure that long-term goals and
objectives are achieved.
01 Introduction
Overview Process
Process A structured process was used to develop this stra-
tegic plan. A Core Strategic Planning Team of WSFC
Utilities staff helped draft a Project Charter with the
following goals:
04 Community Profile • Be achievable, realistic and feasible
• Ensure alignment of the organization internally
Industry Trends and Local Context and externally
Strengths, Opportunities, Aspirations, • Be results-oriented, with defined outcomes to
and Results support continued focus on results
• Build organizational support and buy-in
• Communicate both the process and the desired
18 Strategic Direction • Facilitate seamless WSFC Utility Commission
outcomes
Vision
Mission engagement
Values These stakeholder groups were engaged to
Goals accomplish the Project Charter goals:
Measures and Strategies • Employees, through participation in interviews,
Strategic Framework an online survey, employee focus groups, goal
teams, and presentations
• Utility Commission members, through a
dedicated workshop, and presentation of the
24 Communication • External stakeholders, through a series of
draft strategic plan
interviews and surveys
• Senior management, through interviews, active
25 Implementation participation in strategic planning workshops
as members of the core team, and goal team
activities
Cover photo: Sides Road Water Tank

