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10,000 SF 300 room
indoor athletic hotel featuring
facility ballroom, guest
tower, and rooftop
patio
The Ford Center at The Star, which serves as an indoor practice facility for the Dallas Cowboys, now also serves as
one of the region’s elite high school stadiums. The stadium is drawing in huge crowds and filling the 12,000 seat
venue on a weekly basis thanks in large part to the landmark partnership between the Dallas Cowboys franchise, the
City of Frisco, and Frisco ISD.
Beyond football, The Star also has office and retail options. Liberty Burger, Mi Cocina, Neighborhood Services,
and many other retailers are expected to open soon. The residents of Frisco and the surrounding area will have no
shortage of new entertainment options. The first high school games have already kicked off for the season and the
high school players are getting the experience of a lifetime. As players take their marks, a new era of live, work, play,
and big footfall in Frisco has risen.
*Sources for this article include www.thestarinfrisco.com, www.friscoisd.org and www.gensler.com
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