Page 199 - The John Adair Handbook of Management and Leadership
P. 199
CikguOnline
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• Making a plan with a framework which has:
– a beginning (including introductory remarks, statement of
objectives and relevance and an outline of the
presentation(s))
– a middle (divided into up to six sections maximum, ensuring
main points are illustrated and supported by examples or
evidence, use summaries and consider time allocation
carefully – and test it)
– an end (summarise, linking conclusions with objectives and
end on a high note)
3 Use visual aids
As up to 50 per cent of information is taken in through the eyes,
careful consideration should be given to the clear, simple and vivid
use of audio-visuals.
Useful tips are:
• Overhead/projector slides help make a point and keep eye
contact with an audience (look at the people not the slides)
• Only present essential information in this way (keep content
to about 25 words or equivalent if in figures)
• Have them prepared with appropriate professionalism
• Know the order
• Use pictures and colour if possible
• Do not leave a visual aid on for too long
Some difficulties with the different types of audio-visual equipment
are:
• Overhead projection: ease of use and flexibility can be offset
by poor quality images and problems in using well
Chapter 8: Communication and presentation 189

