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usually tend to litter public places as well and have been labelled prevent recyclable packaging
and have been linked with health as such. Most manufacturers from ending up in landfills.
problems when used with food. do this as it allows them to
minimize the impact of price • Kellogs- As a brand that appears
• Reduced, Reused & Recycled increase on new or virgin at most breakfast tables, Kellogs’
Sustainably- materials. environmental policies could
have a huge impact on global
- Reduce: This focuses on using Some examples of how big brands efforts. In 2018, they pledged
thinner and tougher materials are supporting eco-friendly to work towards 100% reusable,
which can do the same job with packaging and aiming to reduce recyclable, or compostable
fewer materials. carbon footprint by the end of next packaging by the end of 2025.
decade are- Kellogs already uses recyclable
- Reuse: There are a lot more cardboard boxes for all of its
products available that • Calvin Klein- PVH, the company cereal, and as part of their zero-
encourage their reuse such as behind Calvin Klein and deforestation pledge, most of
boxes with a special coating to other popular clothing brands these boxes are made from
make them tougher. (including Tommy Hilfiger), aims recycled carton board.
to achieve 100% sustainability
- Recycle: A lot more products and reduce negative • the body Shop- Another
are being manufactured with a environmental impact to zero. cosmetics and skincare brand,
larger percentage of them being This initiative hopes to clear up The Body Shop is committed
made up of recycled materials any uncertainty about which to tackling the plastic crisis by
which can be recycled easily materials are recyclables and offering recycled packaging. By