Page 14 - The Pulse July 18
P. 14

Launching Soon



      Keep an Eye Out For More Information on the Latest New Lenders,

      Promotions & Services                                                                                                   Keep Your



        Guides to Posting Content on                             New Protection Provider Joining

        Websites & Social Media                                  Panel                                                        Clients



       Over the  past 12  months,  an  increasing  number  of Mortgage   Over the next few months  we will  be welcoming  brand  new
       Brokers have approached us for advice on the types of content   protection provider, Guardian, to our life and critical illness panel.  Hunry For
       they should have on their websites and post on social media.
                                                               The intermediary only insurance provider is focused on making
       The FCA have set  guidelines to ensure information shared by   a difference in the market, simplifying the terminology used to
       Mortgage  Brokers is  transparent  and  fairly  represents any   provide greater clarity to customers which should help to deliver
       financial risks involved, so it is key before sharing any information   an improved claims experience over time.
       online that you clearly understand the key dos and don’ts.                                                             More
                                                               With decreasing mortgage cover Guardian will calculate premiums
       We have therefore decided to create a range of short digestible   based on long-term interest rates, which it said will reduce the
       guides which summarise the main information you need to know   cost. If payouts fall short of the outstanding mortgage they will
       to create engaging websites and company profile pages for your   pay the difference providing the mortgage isn’t in arrears.
       business which attract customers whilst keeping you on the right
       side of the Regulator.                                  When  paying  out  for  critical  illness  definitions  like  a  stroke  or
                                                               multiple  sclerosis,  Guardian  will  pay  out  on  the advice  of UK
       We hope to share these new guides with you over the next   consultant neurologists rather than requiring additional evidence.
       few months, so keep an eye on your emails for further   Similarly  with heart attacks  Guardian  will  go  on  the advice of
       updates.                                                consultants alone. It will  also  pay out on  all  malignant  skin
                                                               cancers rather than just some.



                                                                                                                              Over the last 12  months,  an  increasing

                                                                                                                              number of Ingard Members have contacted
                                                                                                                              us for marketing support.

                                                                                                                              To enable us to provide you with a central hub of
                                                                                                                              content and materials which you can download at
                                                                                                                              any time or simply use to help you generate new                           Direct Marketin
                                                                                                                              ideas, we have added a Marketing Suite to the Case                        Approach Letters/ Flyers
                                                                                                                              Portal.

                                                                                                                              We will continue to develop the range of materials
                                                                                                                              we can offer to you and email you every time new
                                                                                                                              materials have been added to the Case Portal.
                                                                                                                                                                                                        Email Marketin
                                                                                                                              The Case Portal is exclusively available to Ingard
                                                                                                                              Members and Directly Authorised Mortgage                                        Newsletters
                                                                                                                              Brokers who we provide compliance support to.
                                                                                                                                                                                                                   i

                                                                                                                              Visit caseportal.ingardintermediaryservices.co.uk
                                                                                                                              to find out more!

                                                                                                                                                                                                      Marketin Consent

                                                                                                                                                                                                 Support - email template/ script/ letter
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