Page 11 - Kia Manual
P. 11

1              Making & Managing





                            Appointments






































          01A.1 Dealer Objective

                        Work planning & scheduling     Optimum capacity utilisation     Positive first impression
                        Availability of specialist   Manage inflow so as to have   Appointment booking is first step
                        technicians, shop floor work   optimum utilisation across   of service process and sets the
                        planning and parts availability &   weekdays & weekends     tone for the service to come
                        ordering
                        Prioritize critical & repeat repair   Customer retention
                        customers                    Retain customer by reminding on
                        Allocation of resources to high   timely basis for their periodic
                        priority customers to convert  maintenance service
                        concerns, if any, to delight



          01A.2 Customer Expectations

                        Ease of contact              Ease of getting appointment  Service Due Reminder call

                        Dealer contact details are easily   Booking appointment on desired     Customers are reminded of

                        accessible on Google, website,   date & time is easy through   upcoming service due
                        app and published at the     phone call, website or app

                        dealership premises
                        Recommendation & estimate    Feel welcome and appreciated  Least waiting time
                        Customers get advise on required   Customer’s concerns are noted      Dealership is ready with all


                        repairs and cost estimates for   and communicated properly  required parts, tools, etc. to
                        the same                                                  provide prompt service
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