Page 10 - MS Year in Review 2020

OVERCOMING THE NATURAL

HUMAN RESPONSES TO THE

COVID-19 CRISIS AND TAKING

APPROPRIATE STRATEGIC

ACTION

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By: Eric G. Flamholtz, PhD and Ivailo Iliev Published on March 25, 2020
Throughout millennia, humans have learned and been “trained” to respond to threat

or danger with three core or classic “defense strategies”: “Fight, Flight, or Freeze.”
When a predator attacks, each of these core strategies has some potential value;

however, the proper choice depends upon the nature of the predator and threat.

2 Ivailo Iliev, is CEO of Ninety Nine, a leading organizational development consulting company in
Bulgaria. He has MA in Organizational and Labor Psychology and is licensed affiliate of Management
Systems. He can be reached at i.iliev@ninetynine.bg.

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