Page 148 - Entrepreneur - USA (January - February 2020)
P. 148

THE            FRANCHISE









         OTHER TECHNOLOGY                     PUBLIC RELATIONS
         SERVICES                                       For a national or global      Fishman PR

                    Technology has made it              brand—or one that
                    easier than ever for                aspires to be—a good
                    franchisors to expand               public relations agency is
                    widely and rapidly while   essential. It can raise positive
         monitoring and maintaining           awareness with customers, potential
         consistency across all their locations.   franchisees, and investors— and help
         Companies in this category offer     to mitigate the impact of any negative
         solutions for CRM, sales, accounting,   situations that may arise.
         business management, and more.

                                                  Fishman PR
                                               1
             HubSpot                          PR and content marketing for franchise
          1
         CRM, marketing, sales, and           lead generation and brand awareness
         customer service platform
                                                  All Points Public
                                              2
             Salesforce                       Relations
          2
         CRM, cloud computing, sales,         PR, social media, content marketing,
         service, marketing, commerce,        digital and lead generation strategy
         and analytics apps
                                                  Fish Consulting
                                              3
                                                                                  10   Ripley PR                       4    CDS
             FranConnect                      Full-service national communications
          3                                                                       Strategic communication services,   Development
         Franchise management software        firm specializing in franchise       including media relations, digital   Site planning, property development,
                                              PR and marketing
                                                                                  content, social media, and crisis   and construction management
          4    Vonigo                                                             management
                                              4    Franchise Elevator PR
         Business management software                                                                                  5    Morrow Hill
         for mobile service franchises        PR services for emerging franchise   11    Konnect Agency               Real estate technology and services
                                              brands
                                                                                  Full-service PR, marketing, and digital   for corporate and franchise
          5    Naranga                                                            agency                              organizations
         Franchise management solutions       5    919 Marketing
                                              Company                             12    Champion                       6    Colliers

             Zoho                             Brand strategy, PR, social media, and                                   International
          6                                                                       Full-service PR, local store marketing,
                                              digital marketing programs for
         Cloud software suite and SaaS                                            franchise development, and social   Global real estate services and
                                              franchise brands
         applications for business                                                media agency                        investment management company
                                              6    No Limit Agency
          7    Microsoft                                                                                               7    Catalyst
                                              Full-service communications firm                                         Commercial Group
         Intelligent cloud, CRM, and
                                              specializing in franchise brands
         software solutions                                                                                           Retail and restaurant tenant
                                                                                                                      representation
          8    Intuit Quickbooks              7    Powerhouse                     REAL ESTATE SERVICES
         Franchise Program                    Communications                               Location, location,         8    Baum Realty Group
                                              PR, crisis, social media, and influencer      location. It can mean
         Cloud-based software for                                                                                     Retail brokerage firm
                                              relations, specializing in franchise and     the difference between
         accounting, time tracking,
                                              foodservice businesses                       success and failure for a
         payroll, and payments                                                                                         9    Keller Williams
                                                                                  restaurant or retail franchise.     Commercial and residential real estate
          9    Infusionsoft                   8    Sanderson &                    These are the companies that        services and technology
         by Keap                              Associates                          franchisors and franchisees rely on
                                              Media placement, media coaching,
         CRM, sales, and                                                          to help them find or develop the     10    Coldwell Banker
                                              social media, communications, and
         marketing software                                                       right site for a new business.      Full-service commercial and residential
                                              consulting for franchisors and
                                                                                                                      real estate brokerage services
                                              franchisees
          10    MINDBODY
         Technology platform for                                                   1    RESOLUT RE                     11    Franchise
                                              9    TopFire Media
         the wellness industry                                                    Analytics and brokerage services for   Real Estate
                                              Full-service PR and digital
                                                                                  tenants                             National real estate services for
          11    FranchiseSoft                 marketing agency specializing in                                        franchisees and franchisors
                                              franchise lead generation
         SaaS-based franchise                                                     2    Keyser                                                              PHOTOGR APH BY BUZZ ORR/FISHMAN PR
         management software                                                      Commercial real estate tenant       12    Newmark
                                                                                  representation                      Knight Frank
          12   FRM Solutions                                                                                          Commercial real estate
         Software solutions for managing                                          3    RPM                            advisory firm
         relationships between franchisors and                                    Real estate and project management
         existing/prospective franchisees                                         consulting for franchises



         146  /  ENTREPRENEUR.COM  /  January-February 2020                                              Service descriptions come from respective suppliers.
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