Page 154 - Forbes - USA (October 2019)
P. 154

PROMOTION


             •  More than two times more likely to          6LQFH         (&,  KDV  ZRUNHG  WR           IUDPHZRUN WR KHOS RUJDQL]DWLRQV GHŻQH

                report suspected wrongdoing to            determine the profile and metrics of           DQG DFKLHYH VXFFHVV  $FFRUGLQJ WR (&,ŖV
                management                                organizations that are highly effective in     research, the impact of implementing an
             •  Almost four times more likely to          reducing risk of noncompliance. Through        +43 LV GUDPDWLF  (PSOR\HHV DUH
                express  satisfaction  with  their        an extensive effort by an independent
                company’s response to their report        Ř%OXH 5LEERQ 3DQHO ř DV ZHOO DV UHVHDUFK         •  546% more likely to say they work
             •  More than four times more likely to       and the ongoing work of ethics and                 in a strong ethical culture
                say they work in a strong ethical         FRPSOLDQFH SUDFWLWLRQHUV  (&, HVWDE              •  467% more likely to demonstrate
                culture                                   OLVKHG LWV ŘKLJK TXDOLW\ SURJUDPř  +43             integrity


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           makes a difference,” Harned says.               Impact of Ethics & Compliance Programs On Employee Observations Of Wrongdoing

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           gram that only complies with the law,
           however, is that it doesn’t necessarily                                                 &(.
           reduce misconduct.
             “An organization is not doing enough                  "      
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           if it measures the success of its com-                                           +.
           pliance program by its ability to satisfy                                                                         *).
           enforcement or regulatory standards,”
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           deputy attorney general and chairman                                                %(.
           RI WKH (&,  Ř/HDGHUV QHHG WR FRPPLW WR                                                                           *'.
           a high standard of integrity to truly miti-
           gate the risk of wrongdoing.”                                   	                "         !    
                    	       
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           Otsuka: Seeking The Ideal Formulation



           Of Ethics & Compliance



           “We  are  innovators,”  says  Kabir  Nath,               $FFRUGLQJ WR 0F*HH  2WVXND WRRN D ELJ
           president and CEO of Otsuka North America            VWULGH E\ HYROYLQJ LWV WUDLQLQJ DSSURDFK  3UHYL
           Pharmaceutical Business, a part of the global        ously, the organization’s ethics training included
           Otsuka Pharmaceutical group. “Each and               a two-hour digital course that staff completed
           every one of our people plays an important           every year. “Honestly, it was brutal,” she says.
           role in providing products that prescribers              1RZ 2WVXND XVHV PRQWKO\ FDPSDLJQV
           and patients depend on for improved health           IRFXVHG RQ VSHFLŻF LVVXHV  GHOLYHULQJ WKUHH  WR


           and well-being,” he says. “It is vital that we       ŻYH PLQXWH WUDLQLQJ YLGHRV ZLWK VXSSOHPHQWDO
           exhibit the highest standards both of ethics and     materials where needed, as a less overwhelm-             JENNIFER MCGEE, ESQ.

           compliance throughout the enterprise.”               ing and more compelling and customized                  &KLHI &RPSOLDQFH 2IŻFHU
                                                                                                                             2WVXND $PHULFD
              Making that happen at the company is              alternative. According to McGee, this shift to             3KDUPDFHXWLFDO  ,QF
           everyone’s business, but today efforts are led       shorter, more frequent training “doses” is prov-
           E\ -HQQLIHU 0F*HH  FKLHI FRPSOLDQFH RIIL             ing more effective in reinforcing ethical values.
           cer. “Any effective compliance program must              Though proud of their company’s com-
           prevent, detect and deter misconduct,” says          pliance-minded culture and controls, both
           McGee. But compliance-focused checks and             Nath and McGee believe there’s always
           balances must in turn be supported by an             URRP IRU LPSURYHPHQWŔDQG WKH\ŖOO HPEUDFH
           XQZDYHULQJO\ HWKLFDO FXOWXUHŔZLWK D KHDOWK\          the next creative ideas. “I know we have a
           dose of innovation. To that end, McGee works         good solid foundation,” says Nath. “But we
           WR SURPRWH WKH FRPSDQ\ŖV &RGH RI (WKLFV DQG          have to recognize there’s always something
           3URIHVVLRQDO &RQGXFW  SROLFLHV DQG SURFHGXUHV        new just over the horizon.”
           training, and even its supplier-focused ethics
           and compliance programs, by engaging and
                                                                                                                              KABIR NATH
           inspiring staff in new ways.
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      4  |                  ETHICS & COMPLIANCE
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