Page 154 - Forbes - USA (October 2019)
P. 154
PROMOTION
• More than two times more likely to 6LQFH (&, KDV ZRUNHG WR IUDPHZRUN WR KHOS RUJDQL]DWLRQV GHŻQH
report suspected wrongdoing to determine the profile and metrics of DQG DFKLHYH VXFFHVV $FFRUGLQJ WR (&,ŖV
management organizations that are highly effective in research, the impact of implementing an
• Almost four times more likely to reducing risk of noncompliance. Through +43 LV GUDPDWLF (PSOR\HHV DUH
express satisfaction with their an extensive effort by an independent
company’s response to their report Ř%OXH 5LEERQ 3DQHO ř DV ZHOO DV UHVHDUFK • 546% more likely to say they work
• More than four times more likely to and the ongoing work of ethics and in a strong ethical culture
say they work in a strong ethical FRPSOLDQFH SUDFWLWLRQHUV (&, HVWDE • 467% more likely to demonstrate
culture OLVKHG LWV ŘKLJK TXDOLW\ SURJUDPř +43 integrity
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makes a difference,” Harned says. Impact of Ethics & Compliance Programs On Employee Observations Of Wrongdoing
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gram that only complies with the law,
however, is that it doesn’t necessarily &(.
reduce misconduct.
“An organization is not doing enough "
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if it measures the success of its com- +.
pliance program by its ability to satisfy *).
enforcement or regulatory standards,”
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deputy attorney general and chairman %(.
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a high standard of integrity to truly miti-
gate the risk of wrongdoing.” " !
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Otsuka: Seeking The Ideal Formulation
Of Ethics & Compliance
“We are innovators,” says Kabir Nath, $FFRUGLQJ WR 0F*HH 2WVXND WRRN D ELJ
president and CEO of Otsuka North America VWULGH E\ HYROYLQJ LWV WUDLQLQJ DSSURDFK 3UHYL
Pharmaceutical Business, a part of the global ously, the organization’s ethics training included
Otsuka Pharmaceutical group. “Each and a two-hour digital course that staff completed
every one of our people plays an important every year. “Honestly, it was brutal,” she says.
role in providing products that prescribers 1RZ 2WVXND XVHV PRQWKO\ FDPSDLJQV
and patients depend on for improved health IRFXVHG RQ VSHFLŻF LVVXHV GHOLYHULQJ WKUHH WR
and well-being,” he says. “It is vital that we ŻYH PLQXWH WUDLQLQJ YLGHRV ZLWK VXSSOHPHQWDO
exhibit the highest standards both of ethics and materials where needed, as a less overwhelm- JENNIFER MCGEE, ESQ.
compliance throughout the enterprise.” ing and more compelling and customized &KLHI &RPSOLDQFH 2IŻFHU
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Making that happen at the company is alternative. According to McGee, this shift to 3KDUPDFHXWLFDO ,QF
everyone’s business, but today efforts are led shorter, more frequent training “doses” is prov-
E\ -HQQLIHU 0F*HH FKLHI FRPSOLDQFH RIIL ing more effective in reinforcing ethical values.
cer. “Any effective compliance program must Though proud of their company’s com-
prevent, detect and deter misconduct,” says pliance-minded culture and controls, both
McGee. But compliance-focused checks and Nath and McGee believe there’s always
balances must in turn be supported by an URRP IRU LPSURYHPHQWŔDQG WKH\ŖOO HPEUDFH
XQZDYHULQJO\ HWKLFDO FXOWXUHŔZLWK D KHDOWK\ the next creative ideas. “I know we have a
dose of innovation. To that end, McGee works good solid foundation,” says Nath. “But we
WR SURPRWH WKH FRPSDQ\ŖV &RGH RI (WKLFV DQG have to recognize there’s always something
3URIHVVLRQDO &RQGXFW SROLFLHV DQG SURFHGXUHV new just over the horizon.”
training, and even its supplier-focused ethics
and compliance programs, by engaging and
KABIR NATH
inspiring staff in new ways.
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4 | ETHICS & COMPLIANCE

