Page 82 - Cosmopolitan - UK (April 2020)
P. 82

The walls are




             blood red, with




             mismatched




             frames housing




             black and white




             pictures of



             various men I




             don’t recognise.







             The floorboards are so trodden they’re shiny, and the rugs
             – along with the waitresses’ skirts – are tartan. From next
             door comes the boom of male laughter and, suddenly,
             these men come piling in, clad in novelty jumpers, to
             make their way through to the cigar terrace. One of them,
             I’m told, is a right-wing politician – I didn’t look up in
             time. Another, a Hollywood actor who I’m much more
             upset not to spot. On our table sits a bottle of champagne,
             and – every now and then – these men make their way
             over to us, where Mairead Molloy, global director of                someone in a bar, get your mate to set you up or flirt with
             Berkeley International, the elite matchmaking agency,               that hot person you see in work’s communal kitchen
             pours them a glass and asks them about their lives.                 area? Then Tinder came along, in 2012, and made those
               It seems I’ve finally found the answer to the question            IRL connections seem dated. Why settle for whoever is in
             “Where are all the men hiding?” The whole place is soaked           your current vicinity or friendship group when sitting in

             in testosterone. Whether they’re “good” men depends on              your pocket are millions of singles just waiting to speak
             your personal preferences (and politics), but considering           to you? Two years after its launch, Tinder was boasting
             Molloy has spent the past 16 years setting up high-net-             around a billion swipes per day. Then even more apps
             worth individuals with each other, she’ll have the perfect          came along – both Bumble and Happn launched in
             match in mind for each and every one of them.                       2014 – and before long there was one for every preference.
               When I moved to London, over a decade ago, I tried to             Into beards? There’s an app for that. Fancy a threesome?
             become a professional matchmaker. I printed out my CV,              There’s an app for that as well. Our preference for staying
             wrote long covering letters detailing my “experience”               in and swiping was, according to some experts, behind
             and sent them off to various agencies. But, it turns out,           the UK’s failing nightclub scene, which has dipped in
             setting up one couple (who split after three years) and             value by an estimated £200 million in the past five
             chatting up people in clubs on behalf of my friends                 years.* (Netflix, an unstable economy and the booming
             were not the qualifications they were looking for.                  wellness scene have also undoubtedly played their part.)
               Even back then the idea of paying someone to find you               But, lately, the tide appears to be turning. Cosmopolitan
             a prospective suitor seemed straight out of Pride And               research found that 70% of our readers would prefer to
             Prejudice. Why part with your cash when you could meet              meet someone in real life, dating events increased by



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