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SPOTLIGHT: View From The Farm –

The New Generation

Monday, September 11th 2:30 PM – 2:45 PM

AT&T Auditorium Spotlights

With an eye toward innovation adoption, a new generation farmer shares his views
on what excites him for the future of his family’s Midwest farm. He will share with us
innovations he has adopted and what problems need to be addressed by small and
big agriculture.

GARRET RIEKHOF
Fifth Generation Farmer
GR Farms

SPOTLIGHT: Food Labeling Strategies

Monday, September 11th 2:45 PM – 3:00 PM

AT&T Auditorium

Food value chain stories are created when we track food attributes from the farm
to the consumer’s dinner table. This spotlight will highlight strategies for food
labeling that allow producers to connect with consumers over the story of where
food ingredients originate.

PATRICK MOOREHEAD
Chief Marketing Officer
Label Insight

September 11-13, 2017 #17AIS 13