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• Morae http://www.techsmith.com/morae.html

• Silverback http://silverbackapp.com

a/B testing:

• Adobe Test and Target http://www.adobe.com/

products/testandtarget.html

• Artisan http://useartisan.com

• GlobalMaxer http://www.globalmaxer.com

• Optimizely http://optimizely.com

• Visual Website Optimiser http://

visualwebsiteoptimizer.com

126 Tools, Tools, Tools