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Emraan Hashmi                                                                bollywood







                                                                       Eventually, it will

                                                                     be the producers’


                                                                    call where and how

                                                                    they plan to exhibit

                                                                              Chehre






     Emraan Hashmi, whose film Mumbai Saga,              As an artist, being put back in the lock and
     directed by Sanjay Gupta and co-starring            key must not be a great feeling. Elaborating
     John Abraham, had released in March,                on it, Emraan says, “I don’t want to sound
     was  looking forward  to the release of  his        like this is happening to our industry or me
     next, Chehre. The Rumy Jaffery-directorial          alone. Even in these times, I don’t want to
     with Amitabh Bachchan and Emraan, was               complain. I just find myself in a fortunate
     advanced to early April for release. However,       place that family  and friends  are secure.
     the pandemic’s second wave and the surge in         Health is the priority right now for everyone.
     the number of cases forced the film’s makers        These are difficult, unprecedented times. As
     to push the release ahead.                          an artist, you don’t  know  what tomorrow
                                                         holds for you. We  are  used to  being  on  a
     Talking about it Emraan says,  “Today,              set, shooting and honing our craft. It turns
     everyone is dealing  with the  pandemic  in         me on to be on a set and to be able to play
     their own ways. We don’t have answers  to           different characters. Being kept away from it
     a lot of questions in our minds. Everyone is        for a long time can make you insecure and
     going through things. Our  business  is not         frustrated that you can’t go back to what you
     singled out and is  not the only one facing         love the most. But what can you do? Waiting
     crisis. Just when we thought we were out of         is the only thing. We have to  see how this
     the woods, it hit back even harder. We have         resolves itself and how we see the end of this.
     no option but to wait it out. Eventually, it will   We’re all grappling with things. Theatrical
     be the producers’ call where and how they           revenues and films have taken a hit. This is
     plan to exhibit Chehre. We’re all hoping and        one business that works when people sit in a
     wishing for normalcy to return, which seems         dark room and consume content. That idea
     a little distant right now. Even when theatres      is at the receiving end of this pandemic since
     eventually open, it will take a while for the       that dark room is not a ventilated space and
     audience to start rolling back to them. In such     people are fearful of being in such places.
     a time, the producers will decide whether           That is what we are dealing with today, and
     they want to wait for an opportune theatrical       that is what we need to tackle.”
     window or release Chehre on digital directly.”



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