Page 30 - Living Aloha Magazine January February 2017 Issue
P. 30

example. Farmers markets are sprouting up all over our
                                                              islands! When citizens buy direct from the farmer, this
                                                              means more money goes directly to the farmer’s pockets,
                                                              without the added cost of the middle man, and consumers
                                                              can be assured of fresh healthy produce for their families
                                                              with little or no packaging, and with nearly zero food
                                                              transportation costs. The objectives for growing community
                                                              is almost as important as growing food, and Farmer’s
                                                              Markets are an excellent example of how Hawaiians are
          Food for Body, Mind & Soul                          enjoying getting to see their neighbors and friends every

                                                              Saturday morning or every Thursday afternoon, as the
                                                                              community is brought together to share
                                                                                 in the very popular and growing
                                                                                   local food movement.
                                                                                    There is an easily perceived
                                                                                    quality difference between fresh
                                                                                    foods grown by our neighbors,
                                                                                   and food produced in California,
                                                                                  Mexico, or the Philippines and
                                                                               shipped 4,000 to 10,000 miles on large
                                                              cargo ships over 3 to 8 weeks. The food is picked early to
                                                              avoid rotting in transit so it hasn’t even fully developed
                                                              so it lacks nutrients from its natural development and
                                                              the flavor and texture never fully develops. Fresh food is
          Cultured Macadamia                                  more nutritious, it supports our local economy, and every
                                                              profitable local farm becomes a job-creating vehicle in our
                                                              farming future.
                   Nut Spreads                                Community supported agriculture (Csa) has

                                                              become another growing trend in expansion
                              Vegan                           of local agriculture. The CSA gives consumers the
                     All plant-based ingredients              opportunity to take some farming risk alongside the farmer,
                        Raw & Cultured                        by committing up front to buy a weekly box of produce
                                                              over a growing season. The farmer benefits by having some
               Live food with probiotics and enzymes          up front funding, along with a reliable and steady income
                            5-Flavor                          over the season, and consumers get whatever produce is
              Each product contains all the five flavors      fresh and ready to harvest that week. CSA’s have branched
                 sweet, salty, sour, spicy and bitter         out to all kinds of creative offshoots:  CSF - community
               toning up all organ systems of the body        supported fish, CSB - community supported beer, CSL -
                                                              community supported lumber, and so on. Some farms
                          Locally Made                        work with local commercial kitchens to offer customers
              Made on Maui with 80% local ingredients         affordable, farm-fresh, pre-prepared seasonal meals. CSA’s
          And most importantly, very delicious!               provide excellent benefits to everyone in the local food
                                                              production value chain.
             Incredible Italian, Mystical Indian, Green       Farm to table Fresh-food-dining is another movement
            Supreme, Gracious Greek & Magical Mexican         that is gaining attention and popularity with restaurants
                                                              across Hawaii by serving freshly grown food to locals and
                    Sattvickitchenmaui.com                    tourists alike. When visitors travel here from Japan, Italy, or
           Available at Natural Food Stores on Maui and Oahu.    California, they appreciate delicious local food, and Maui is
                    Ask for it at your favorite store.        benefitting from this enormous opportunity and marketing
              Product of Local Harvest, LLC, 808-633-5060     strategy. Food Tourism should not be underestimated.



     30                      MAUI                          Living Aloha     |     JANUARY–FEBRUARY 2017
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