Page 61 - The Design Thinking Playbook
P. 61

HOW MIGHT WE...
                   free ourselves of assumptions in

                   needfinding?



        There are a couple of good tricks that help free you of assumptions. Especially when dealing with   1.  We formulate our idea in one sentence:
        needfinding for the first time, the following exercise, which doesn’t take longer than 30 minutes, is highly   For example:
        recommended. When we have somebody who confronts us with tricky questions in this exercise, we will   Senior walks for retired “couch potatoes.”
        be all the more effective.
                                                                                 Then we visualize our idea:
        The purpose of this method line is to show how assumptions and hypotheses about needs can be made
        visible and how we succeed in prioritizing critical assumptions. This creates a starting point that enables
        us to realize a focused and, hence, more successful user interaction.


        The starting point is that we have already built an initial simple prototype. Hence the phase of ideation
        has been concluded for now because we have already found a potential solution for a user need. Within   Senior wizard
        the scope of her “health for seniors” project, Priya has identified the theme of exercise as an approach to a
        solution.


























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