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early 2000s, Legacy had expanded Looking ahead, growth will take the population has expanded north, the
geographically and had become greater Legacy area to more than 47 corridor has evolved into a diverse
denser, with a true town center million square feet of office space job center.
taking shape. At the same time, and 12,000+ apartment units over
North Dallas’ growing white collar the next few years. This is a great The newest large-scale project in
workforce, between the Tollway boon, but this success is also Legacy’s this area is CityLine. Breaking
and Central Expressway goalposts, greatest challenge. Because it is in ground only a handful of years
hit a critical mass to support the path of growth, it will continue ago, this project is transforming
significant new shopping. While to expand. The question facing this historically suburban area
the creation of Stonebriar Mall and Legacy today is how to manage and into a higher density, mixed-use
the Shops at Willow Bend were guide that growth – which can be development. The first major
large-scale game changers, the accomplished through a variety of relocation, Blue Cross Blue Shield
Shops at Legacy, which came at means, including advancing even of Texas, served as a seed for the
the heyday of lifestyle U.S. retail higher, urban-scale densities for the area and has since been joined by
development, provided the catalyst future of this emerging suburban State Farm and Raytheon.
to evolve Legacy from a suburban “city”.
job center into a higher-density, CityLine has 4 million square feet
urban development model. In CITYLINE: HIDDEN IN PLAIN SIGHT of modern office space in place
many ways, Legacy defines the today, and additional sites that can
classic “edge city” and what many CityLine is located in Richardson, accommodate another 2+ million
consider the successful live, work, near the intersection of I-75 Central square feet. As we know, however,
shop, and play environment for the Expressway and the President it is not all about employment. It
88,000 employees who work in the George Bush Turnpike. In many is also about the other uses that
area. ways, this is not a new location complement the job base and
because it sits at the northern create that “vibe” that is sometimes
Today, greater Legacy includes boundary of I-75, which was hard to achieve that a cohesive
38.5 million square feet of office dubbed Dallas’ “Telecom Corridor” urban-scale project brings. For
space, 9,000 apartment units and in the late 1990s. Like Legacy’s CityLine, 900 apartment units
6.2 million square feet of retail and early days, the development model have recently been delivered, with
restaurant space. for the corridor was traditional current buildout planned for more
suburban campus development. than 3,000 dwellings. Retail and
Those telecom days have passed. As
2010
2002 2006
1998 Federal Express opens Torchmark moves to MoneyGram moves from Minneapolis 2014
North American HQ Dallas from Alabama to Dallas to open HQ
United States HQ was
set up in Dallas 2007 2011
Comerica relocates HQ Fonality relocated HQ to Plano Hilti brings HQ from Oklahoma
from from Los Angeles City to Dallas
Detroit to Dallas CBD
2001 2004 2008 2012 2015
Dean Foods relocates its Fortune Celanese opens Fortune 500 AT&T leaves San Antonio for Top Golf leaves Illinois to Toyota brings North American HQ to
500 HQ from Illinois to Dallas HQ in Dallas Dallas HQ open Dallas HQ Dallas from Los Angeles
2009 2013 2017
Interstate Batteries moves to Big Brothers Big Sisters Liberty Mutual plans campus in
Dallas from Kansas City moves from Plano that could bring more than
Philadelphia to Dallas 4,000 workers
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