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Selling Checklist 137


           Here’s a basic guideline for how to handle a rising number of distribution
         days:

            # of
         Distribution
           Days        Action
             1         No special action needed
             2         No special action needed
             3         Start watching your stocks even more closely
             4         Look for something to sell
           5 or 6      Proactively take defensive action if your gains are threatened or you
                       have small losses

           You can see from the table above that 1 or 2 distribution days is not a
         cause for concern. But when you get a third day, take note. Make sure you’re
         keeping a close eye on each of your stocks and following your selling game
         plan. That way you’ll be ready to act decisively if we get even more distrib-
         ution days.
           When the distribution day count reaches 4, look for something to sell.
         Selling pressure is on the rise, so it’s an opportunity to shed your weaker
         holdings. Remember one of the 8 “secrets” of successful selling: Sell your
         losing stocks first! Don’t make the mistake of selling your winners while
         holding your laggards.
           Why should you look to sell something when you have 4 distribution
         days?
           Because by the time the general market has 5 or 6 distribution days, many
         leading stocks may have already taken a hit. So be proactive and reduce your
         exposure by selling any stocks showing weakness. For example, a stock may
         be dropping lower on increasingly heavy volume—a sign institutional
         investors are selling.
           See the next chart for an example of how you could have locked in your
         gains using the Market Pulse and basic sell rules.
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