Page 16 - Anglian Today Test

COMFORT
M I C H A E L Y E L L O P
PAGE 15 COMMENTARY

ZONES

h a t i s a C o m f o r t Z o n e A comfort zone is a psychological state in

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which things feel familiar to a person. At times it can feel at ease and
many times we can feel uncomfortable in a comfort zone. However,
one learns to tolerate the discomfort in order not to risk emotional or
psychological challenges.
For better or worse many of us had This negative response can create
become comfortable with our procrastination, fear, or anger.
lifestyles, the way we sell, what we Sometimes situations arise where we
earn, the way we live, what we eat choose to move out of the comfort
and drink. However, at some level zones, for example losing weight or
we still want to achieve our goals, learning new skills. When we move out
dreams, and aspirations without of the comfort zone this can help us
moving out of our comfort zones. expand, grow, develop our life, selling
skills and improve our emotional
Ask yourself which is inside or resources. If you look at Anglian’s
outside your comfort zone from the online selling module many of us have
list below: stepped out of our comfort zone, and
the rewards have given us new learning
Fully understand and use ADAPT skills, and knowledge along with
Fully understand Treating enhanced earnings and of course
Customers Fairly rubber stamped Anglian’s market
Using or not using Finance to leadership.
give the best option for the
customer When going into this year, very few of
Believing customers only want us had a vison that we would be online
face to face appointments selling, and what have we gained from
Seeing online selling as a that? Cutting down on our overheads
challenge. and travelling, learning new skills,
Using selling and questioning speaking, and connecting with
skills customers in different ways. So
Online selling to enhance therefore, circumstances made us move
earnings out of our comfort zones, individually
Online selling to connect with and collectively. What an opportunity
customers for success this has given us.
Online selling as a smoother
operation to be more effective In some of the darkest moments there
Less travelling is always a grain of opportunity, in this
More time efficient great company of Anglian it has made
Embrace the new world for online full use of the opportunity and with the
selling for goods and services incredible skills of the sales force you
When asked to attend training have stepped out of our comfort zone
and coaching sessions. into the new world of online selling. I
salute you one and all.
When you cross your comfort zone,
fear zone, learning zone and growth Sometimes it takes us traveling outside
zone, you will enter into the zone of our comfort zone, to discover the
sales mastery.” Amit Ray abilities, we never knew we had. Robert
M. Hensel
Outside of this zone we generally
respond negatively when we are first Enjoy your selling, the great power of
asked to move away from our Anglian is with you.
comfort zones and towards new
challenges. All the Best
Michael Yellop