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Asheim, L. (1952). Content Analysis in Communication Research. Bernard Berelson. The Library Quarterly, 22(4), 356–357.
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Auster, D. (1956). Content Analysis in AV Communication Research. Audio Visual Communication Review, 4(2), 102-108. Retrieved June 29,
2021, from http://www.jstor.org/stable/30216776

Becker, M., Wiegand, N., & Reinartz, W. J. (2018). Does It Pay to Be Real? Understanding Authenticity in TV Advertising. Journal of
Marketing, 83(1), 24–50. https://doi.org/10.1177/0022242918815880

Brierley, J. A., & Cowton, C. J. (2000). Putting meta-analysis to work: Accountants’ organizational professional conflict. Journal of
Business Ethics, 24(4), 343–353. https://doi.org/10.1023/a:1006184625019

Bruce L. Berg, California State University, & Long Beach. (2001). Qualitative Research Methods for the Social Sciences, 4th Edition (4th
ed.). Pearson.

Budd, R. W., Thorp, R. K., and Donohew, L. (1967), Content Analysis of Communications, New York: Macnmillan.

Chava Frankfort-Nachmias, & David Nachmias. (1996). Research Method in The Social Sciences (5th ed.). St. Martins Press, Inc.

Chiang, I. A. (2015, October 13). Reliability and Validity of Measurement – Research Methods in Psychology – 2nd Canadian Edition.
Pressbooks. https://opentextbc.ca/researchmethods/chapter/reliability-and-validity-of-measurement/

Content Analysis. (2021, May 24). Population Health Method. https://www.publichealth.columbia.edu/research/population-health-
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Correlation Analysis - Market Research. (n.d.). https://www.djsresearch.co.uk/glossary/item/correlation-analysis-market-research.

Data-collecting instruments. (n.d.). FutureLearn. https://www.futurelearn.com/info/courses/research-construction-

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de Sola Pool, I., & Berelson, B. (1952). Content Analysis in Communication Research. American Sociological Review, 17(4), 515.

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Defining Content Analysis. (2017). The Content Analysis Guidebook, 1–35. https://doi.org/10.4135/9781071802878.n1

Family health international. (2017). Qualitative Research Methods: A Data Collector’s Field Guide Module 1.

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FEARING, F. (1953). Toward a Psychological Theory of Human Communication. Journal of Personality, 22(1), 71–88.
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Fleetwood, D. (2021, February 2). Sample: Definition, Methodologies, Types, formula, and Examples. QuestionPro.
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Fowler, E. F., & Ridout, T. N. (2009). Local Television and Newspaper Coverage of Political Advertising. Political Communication,
26(2), 119–136. https://doi.org/10.1080/10584600902850635

Franz, M. M., Franklin Fowler, E., Ridout, T., & Wang, M. Y. (2019). The Issue Focus of Online and Television Advertising in the 2016
Presidential Campaign. American Politics Research, 48(1), 175–196. https://doi.org/10.1177/1532673x19875722

Green, J., Willis, K., Hughes, E., Small, R., Welch, N., Gibbs, L., & Daly, J. (2007). Generating best evidence from qualitative research:
the role of data analysis. Australian and New Zealand Journal of Public Health, 31(6), 545–550. https://doi.org/10.1111/j.1753-
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Halili, N.A. (2014). The impact of Petronas Independence Day TV commercials among teenagers / Nur Akma Halili.

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