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KEY DEVELOPMENTAL TASKS FOR SUCCESSFUL
ORGANIZATIONS
An initial premise or hypothesis underlying this framework is that organizations
must perform certain tasks to be successful at each stage of their
growth. The six key tasks, all of which have been supported by previous
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research, are:
Identification and definition of a viable market segment
Development of products or services for the chosen
Acquisition and development of resources required to operate the firm
Development of day-to-day operational systems
Development of the management systems necessary for the long-term
functioning of the organization
Development of the organizational culture that management feels necessary
to guide the firm and a related culture management system.
The six key tasks can also be viewed as “strategic building blocks” of an
enterprise; that is, they comprise a set of “components” of an organization. They
are built upon an enterprise’s business foundation, described above.
A second premise or hypotheses is that each of these tasks must be performed
in a stepwise fashion in order to build a successful organization. Each of
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these key tasks or strategic building blocks will be discussed in detail below.
Identification of Market Segment and Niche. The first challenge for a new
venture in organizational survival or success is to identify a market need for a
42 See Eric Flamholtz and Yvonne Randle, Growing Pains: Building Sustainably Successful
Organizations, Wiley 2016.
43 Flamholtz, E. (1995). Managing Organizational Transitions: Implications for Corporate and Human
Resource Management. European Management Journal, 13(1), 39-51; Flamholtz. E. and Yvonne
Randle Y. (2016). Growing Pains: Building Sustainably Successful Organizations, Wiley.
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