Page 49 - 100 - HR Management Manual

Where: Ads will be placed and maintained with the above listed text on the
following locations. We may sometimes try different verbiage,
channels, or titles as ADDITIONAL or PILOT/TEST ADS to see if we get
better results. Pilots that have proven to be better will REPLACE or ADD
to our current ads:

1. Google Adwords Generic Ad: “It can be effective IF you have a
continuous need to hire people. You can then create an AD that
send people to your landing page which contains the various open
positions. So it would be kind of a generic campaign, pushing your
employer's branding. Remember, Google Adwords need to lead the
interested people to a strong landing page. In this case it should be
your career landing page http://www.legacyvet.com/careers .

Suggestion: you might want to add a dedicated landing page
"Careers" on your website. As it is today, it is in your "About us"
page, so it loses its visibility. You want the career page to appear as
a dedicated landing page on google search!!! :)” – Patrick Valtin

2. Receptionists:
a. Indeed.com (Placed or revised every Friday)
b. Craigslist ONLY if emergency or not enough via Indeed.
3. Technicians
a. Penn Foster (Permanent ad-doesn’t require a re-post)
b. No Fail Hiring (Ads placed on Indeed, etc by No Fail)
c. Cedar Valley College
Stacy Gregoire, LVT (instructor of veterinary technology)
Cedar Valley College
Veterinary Technology
3030 N. Dallas Ave. Suite M123B
Lancaster, TX 75134
877-353-3482 or 972-860-8101

Monica Fann at mfann@dcccd.edu (director of careers program – coordinates
internships)
4. Technician Assistants:
a. No Fail Hiring (Ads placed on Indeed, etc by No Fail)
b. Cedar Valley College
5. Kennel/Bather
a. Craigslist ($__/month) – Replace every month on the first of
each month
b. Indeed.com (If not getting 30 applicants/month through
Craigslist. Placed or revised every other Friday)
6. Groomer: Ads only placed when position needs filled.
a. Indeed.com (Placed or revised every Friday)
Page | 47
Copyright © 2018 Julius IP, LLC. All Rights reserved. No part of this book may be reproduced by any
means, nor transmitted, nor translated into machine language without written permission.