Page 40 - Forbes - Asia (April 2019)

PROMOTION
A SWEET TWIST

TO CLASSIC

TIMEPIECES

Richard Mille’s

Bonbon collection

brings a playful

spirit into the

world of horology.

It’s hard to miss a Richard Mille timepiece.
With their cutting-edge designs, audacious
use of color and extreme technical sophisti-
cation, the watchmaker’s creations stand out
in a sea of cookie-cutter offerings. Its new
Bonbon collection is no exception. Released
in January at the Salon International de la
Haute Horlogerie in Geneva, it proves yet
again the brand’s willingness to break new
ground in the world of luxury watchmaking.
The daring but elegant collection features
10 models, each limited to just 30 pieces, that
inject a dose of playfulness from our child-
hood. Their designs are inspired by the colors
and tastes of candy, and would be at home in
the wild and wacky world of Willy Wonka and
his chocolate factory.
The Bonbon collection took more than
18 months to develop, and follows the spirit
of Richard Mille in its willingness to upend
convention to push the boundaries of
creativity. All the watches in the collection
use the construction of previous Richard
Mille timepieces as their base. Recognizable
models such as the RM 07-01, the RM 016
and the RM 037 have been completely
transformed and sport a refreshed aesthetic.
These creations are the brainchild of Cécile
Guenat—the daughter of Richard Mille’s