Page 449 - (DK Eyewitness) Travel Guide - Italy
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SHOPPING  IN  ROME      447

       Shopping in Rome
                                               Food and Drink
       Rome has always been a thriving centre for design and   If you are tempted to take home
       shopping. In ancient times, the finest craftsmen were drawn   some irresistible Italian delicacies,
       to the city, and artifacts and products of all kinds, including   such as pecorino romano cheese,
       gold, furs and wine, were imported from far-flung corners of   Parma ham, extra virgin olive oil,
                                               dried porcini mushrooms, sun-
       the empire to satisfy the needs of the wealthy local population.   dried tomatoes, olives and
       Shopping in Rome today in many ways reflects this diverse   grappa, as well as superb wines
       tradition. Italian designers have a well-deserved reputation   from Lazio and elsewhere then
       for their luxuriously chic style in fashion, knitwear and leather   the traditional food stores,
       goods (especially shoes and handbags), as well as in interior   alimentari, are a great place to
       design, fabrics, ceramics and glass. The artisan tradition is   start. Try the well-stocked
                                               Fratelli Fabbi, near Piazza di
       strong, and the love of good design filters through into the   Spagna, with its exceptional
       smallest items. Rome is not a city for bargains (although it is   selection of delicious cold
       often better value than Florence or Milan), but the joys of   meats and cheeses from every
       window shopping here will offer plenty of compensation.  corner of Italy, as well as quality
                                               wines and champagnes. A few
                           a street crammed with small   doors down on the same street
       Fashion             specialist outlets, such as    is Focacci, with its wonderful
       Italy is one of the leading    Le Tre Ghinee, which sells   array of Italian delicacies. The
       lights in high fashion, or alta   ceramics and glass objects.    historic but expensive Volpetti
       moda. Many famous designers   If you are more interested in   in Testaccio is synonymous
       may be based in Milan, but   contemporary design, visit the   with great service and
       Rome is home to a cluster of   Palazzo delle Esposizioni   uncompromising quality.
       sophisticated and internationally   Arion, where a wide range of    Aside from specializing in
       distinguished fashion houses.   objects by famous designers    unusual cheeses, olive oils,
       The most notable among them   are available.  vinegars and a fabulous
       are probably Fendi, Laura     The Feltrinelli International   selection of food hampers,
       Biagiotti, Prada and Valentino,   bookshop has an excellent   Volpetti also stocks a variety of
       whose studio dominates    range of foreign-language   Italian lard and caviar – you can
       Piazza Mignanelli.  fiction, as well as non-fiction   even try before you buy.
         But even for those unable to   covering various subjects,     In Pinciano, Casa dei Latticini
       splash out on genuine designer   including Italian art and   Micocci sells a comprehensive
       gear, much fun can be gained   architecture, cookery, travel and   range of cheeses from even the
       from a stroll down the streets   history. It also stocks some   most remote regions of Italy,
       that radiate out from the    superb photographic, art and   while in Trastevere, the family-run
       Piazza di Spagna: some of the   cinema posters. For cut-price   Antica Caciara Trasteverina has
       window displays here are    deals on books try the    a vast assortment of local and
       truly spectacular.  second-hand stalls in Via delle   regional dairy products, which
         Rome is not a good place to   Terme di Diocleziano and    include sheep’s ricotta and the
       buy everyday wear, since there   in Largo della Fontanella    Piedmontese toma del fen. More
       is a distinct lack of mid-price   di Borghese.  local, reasonably priced cheeses
       shops that bridge the gap     Near the Pantheon, the   are available at Cisternino.
       between the dazzlingly priced   Florentine Il Papiro sells a great     If cakes and chocolate feature
       alta moda designer exclusives   range of illustrious paper-based   on your list, then there is plenty
       and the ultra-cheap goods sold   products, including diaries,   of opportunity to satisfy those
       in markets. However, at   notebooks, envelopes and   cravings too. Il Mondo di Laura,
       Discount dell’Alta Moda you   beautiful seal-and-wax sets that   in the Jewish ghetto, sells
       can find end-of-season designer   make ideal gifts.  delicious homemade cookies,
       labels at 50 per cent less than     Religious artifacts are readily   biscuits and cakes. The dark
       the boutique prices.  available in bookshops near    chocolate “Pepita” cookie is
                           the main basilicas, such as    spectacular. Moriondo e Gariglio
                           the Libreria Belardetti near    specializes in chocolate delights
       Books and Gifts
                           St Peter’s. Other shops    made to traditional Piedmontese
       Rome offers huge scope for gift   specialize in religious items for   recipes. To find all the above and
       buying, both in the well-  both the clergy and the   a lot more under just one roof,
       established tourist stores in the   layperson. Facing the Vatican   head to Eataly, a temple to
       historic centre and in smaller   gates, in Via di Porta Angelica,   Italian food. Occupying an entire
       shops located in less frequented  there are several shops,   section of Ostiense train station,
       parts of the city that might not   including Al Pellegrino   Eataly is filled with the finest
       feature in your holiday itinerary.  Cattolico, that sell mementos    Italian food products available
       The central Via del Pellegrino is   to visiting pilgrims.  on the market.




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